Bushnell - M&A Summary, Ownership, and Business Overview

Consumer ProductsCompany

Bushnell M&A Summary

Bushnell has acquired 9 companies of its own. A total of 3 acquisitions came from private equity firms.

Bushnell has acquired in 5 different US states, and 2 countries. The Company’s most targeted sectors include consumer products (72%) and defense (15%).

Bushnell Ownership

Who owns Bushnell?

Bushnell is owned by Alliant Techsystems. It was acquired on September 5, 2013.

Was Bushnell formerly PE-backed?

Yes. Bushnell was formerly owned by 6 private investors.

Bushnell Business Overview

Where is Bushnell headquartered?

Bushnell is headquartered in Overland Park, Kansas.

What sector is Bushnell in?

Bushnell is a consumer products company.

When was Bushnell founded?

Bushnell was founded in 1984.

M&A Summary

  • M&A Total Activity7
    • M&A Buy Activity7
  • Total Sectors Invested 3
  • Total Countries Invested 2
  • M&A Buy/Sell Connections 5

Bushnell, Inc.

9200 Cody Street,
Overland Park, Kansas 66214
United States,
(913) 752-3400
www.bushnell.com

Bushnell, Inc. is a designer, marketer and distributor of branded sports optics, outdoor accessories and performance eyewear. Bushnell offers a broad portfolio of high-quality, innovative and affordable products targeted to the outdoor and sport enthusiast.


M&A Summary

Buy vs Sell

Year ≤ '19 '20 '21 '22 '23 '24 T
Buy (0.0/yr) # 7 - - - - - 7
Sell (0.0/yr) # - - - - - - 0
  7

Most Recent M&A

Company Date Value Type
Gold Tip LLC 2013-04-02 - Add-on Acquisition
Orem, Utah · www.goldtip.com
Primos, Inc. (dba Primos Hunting) 2012-04-17 - Divestiture
Flora, Mississippi · www.primos.com
Night Optics USA, Inc. 2011-08-31 - Add-on Acquisition
Huntington Beach, California · www.nightoptics.com
Cébé Optics 2009-05-14 - Divestiture
Suresnes, France · www.cebe.com
Millett Industries, Inc. 2008-08-27 - Add-on Acquisition
Overland Park, Kansas · www.millettsights.com
Michaels of Oregon Co. 2005-08-19 - Add-on Acquisition
Overland Park, Kansas · www.michaels-oregon.com
Tasco Worldwide, Inc. 2002-07-03 - Add-on Acquisition
Miramar, Florida
View All >>

M&A by Sector

Sector Buy # Value Sell # Value
Consumer Products 5 (71%) - - -
Defense 1 (14%) - - -
Manufacturing 1 (14%) - - -
Total 7 - - -

By Geo

State/Country Buy Value Sell Value
United States 6 - - -
  Kansas 2 - - -
  Utah 1 - - -
  Mississippi 1 - - -
  Florida 1 - - -
  California 1 - - -
France 1 - - -
Domestic 6 (86%) - - -
Cross-border 1 (14%) - - -
Total 7 - - -

M&A Connections

Deals
Acquired from
Investor(s)
14%
1 (14%)
Strategic(s)
29%
2 (29%)

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