M&A Deal Summary

BrandWatch Acquires Paladin

On March 2, 2022, BrandWatch acquired internet software and services company Paladin

Acquisition Highlights
  • This is BrandWatch’s 3rd transaction in the Internet Software and Services sector.
  • This is BrandWatch’s 2nd transaction in the United States.
  • This is BrandWatch’s 1st transaction in California.

M&A Deal Summary
Date 2022-03-02
Target Paladin
Sector Internet Software and Services
Buyer(s) BrandWatch
Deal Type Add-on Acquisition

Target

Paladin

Los Angeles, California, United States
website
Paladin is a provider of software-as-a-service (SaaS) platform to help brands and agencies run more effective. Paladin was founded in 2016 and was based in Los Angeles ,California.

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Buyer(S) 1

Buyer

BrandWatch

Portland, Oregon, United States

website

Category Company
Founded 2001
Sector Internet Software and Services
DESCRIPTION

Brandwatch is a social intelligence company. Its social media listening and analytics technology platforms gather millions of online conversations every day and provides users with the tools to analyze them, empowering brands and agencies to make smarter, data-driven business decisions.

DEAL STATS #
Overall 5 of 5
Sector (Internet Software and Services) 3 of 3
Type (Add-on Acquisition) 4 of 4
State (California) 1 of 1
Country (United States) 2 of 2
Year (2022) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-03-28 Qriously

London, United Kingdom

Qriously is a market research firm focused on social intelligence, tracking digital media, brands, and consumer insights. The Company was formed in 2010 and is headquartered in London.

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