Going Private • Information Services

Bain Capital Private Equity Acquires Macromill

On December 11, 2013, private equity firm Bain Capital Private Equity acquired information services company Macromill for 501M USD

Acquisition Context
  • This is Bain Capital Private Equity’s 1st transaction in the Information Services sector.
  • This is Bain Capital Private Equity’s 64th largest (disclosed) transaction.
  • This is Bain Capital Private Equity’s 6th transaction in Japan.
Investment Fate
  • Macromill went public in 2017.
  • Macromill was sold to a financial buyer in 2025 for 44.8B JPY.

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M&A Deal Summary

Date December 11, 2013
Target Macromill
Sector Information Services
Buyer(s) Bain Capital Private Equity
Deal Type Going Private
Deal Value 501M USD

Target Company

Macromill

Tokyo, Japan
Macromill is a provider of internet research services. Macromill was founded in 2000 and is based in Tokyo, Japan.
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Buyer Overview 1

Buyer

Bain Capital Private Equity

Boston, Massachusetts, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 1984
PE ASSETS 44.2B USD
Size Mega
Type Sector Agnostic
DESCRIPTION

Bain Capital Private Equity (BCPE), is the private equity investment arm of alternative asset management firm, Bain Capital. BCPE targets leveraged buyout and growth capital transactions in a wide variety of industries including information technology, communications, media, healthcare, industrial/manufacturing, retail/consumer, and financial services. Bain Capital is based in Boston with additional offices in New York, London, Mumbai, Hong Kong, Shanghai, Tokyo, and Munich.


Deal Context for Buyer #
Overall 114 of 253
Sector: Information Services 1 of 2
Type: Going Private 12 of 25
Country: Japan 6 of 15
Year: 2013 14 of 16
Size (of disclosed) 64 of 75
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2013-12-11 MEI Conlux Holdings

Malvern, Pennsylvania, United States

MEI is a provider of coin recognition technology for vending machines.

Sell $804M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2013-12-19 Emcure Pharmaceuticals

Pune, India

Emcure Pharmaceuticals is a mid-sized pharmaceutical business. The company's activities include research & development, manufacturing of APIs, branded formulations and biotech products, and marketing of these products in India and international markets. Emcure Pharmaceuticals was founded in 1981 and is based in Pune, India.

Buy -