M&A Deal Summary

Investcorp International and Audax Private Debt Acquires Archway Marketing Services

On July 9, 2012, asset manager Investcorp International, Inc. and mezzanine finance firm Audax Private Debt acquired marketing company Archway Marketing Services, Inc. from Black Canyon Capital and Tailwind Capital Group LLC for 300M USD

Acquisition Highlights
  • This is Investcorp International’s 2nd and Audax Private Debt’s 1st transaction in the Marketing sector.
  • This is Investcorp International’s 19th and Audax Private Debt’s 1st largest (disclosed) transaction.
  • This is Investcorp International’s 57th and Audax Private Debt’s 41st transaction in the United States.
  • This is Investcorp International’s 2nd and Audax Private Debt’s 2nd transaction in Minnesota.

M&A Deal Summary

Date 2012-07-09
Target Archway Marketing Services, Inc.
Sector Marketing
Buyer(s) Investcorp International, Inc.
Audax Private Debt
Sellers(s) Black Canyon Capital
Tailwind Capital Group LLC
Deal Type Secondary Buyout
Deal Value 300M USD
Advisor(s) Davis Polk & Wardwell LLP (Legal)

Target

Archway Marketing Services, Inc.

Rogers, Minnesota, United States
website
Archway Marketing Services, Inc. is a provider of end-to-end marketing logistics and fulfillment services, specifically focusing on point-of-sale and point-of-purchase materials, sales literature, product samples, gift cards, and consumer promotions.

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Buyer(S) 2

Buyer

Investcorp International, Inc.

New York, New York, United States

Investor Investor Investor Investor Investor

website


Category Asset Manager
Founded 1982
PE ASSETS 21.4B USD
SizeMega
Type Sector Agnostic
DESCRIPTION

Investcorp International, Inc. is a publicly traded global investment group focused on a variety of investment disciplines. Practice areas include private equity in North America and Western Europe, hedge funds, US real estate, technology investments, and Middle Eastern private equity. Within North America/Europe private equity, Investcorp targets market leaders with proven track records. It looks to invest $15 to $50 million in companies with revenues of $10 to $250 million. Investcorp's technology group sponsors growth-oriented control investments in the tech sector. Investcorp's Middle East practice focuses on buyout/build opportunities in North Africa and the Gulf Region. Target sectors include services, infrastructure, manufacturing, and energy. Investcorp was formed in 1982 and is based in Manama, Bahrain.


DEAL STATS #
Overall 96 of 151
Sector (Marketing) 2 of 3
Type (Secondary Buyout) 29 of 54
State (Minnesota) 2 of 3
Country (United States) 57 of 74
Year (2012) 2 of 6
Size (of disclosed) 19 of 35
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2012-03-19 GL Education Group Ltd.

London, United Kingdom

GL Education Group Ltd. is an educational multimedia company, publishing innovative, curriculum-based resources for the UK and abroad. It currently supplies more than ninety-five per cent of schools in the UK and exports to more than thirty countries internationally, with a catalogue of over 800 software and hardware products.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2012-07-17 ORKA Group A.Ş

Okmeydanı, Turkey

Orka Group is one of Turkey's leading luxury branded menswear retailers. Founded in 1986 by Süleyman and Halidun Orakçıoglu with the introduction of its luxury brand Damat, Orka Group has become a respected international provider of luxury menswear through its brands Damat, Tween and D'S Damat. Orka Group's fashion products are sold in more than 250 stores and 40 different countries around the world, including franchises.

Buy -
Buyer

Audax Private Debt

New York, New York, United States

Investor Investor Investor Investor Investor

website


Category Mezzanine Finance Firm
Founded 2000
PE ASSETS 5.4B USD
SizeMega
Type Sector Agnostic
DESCRIPTION

Audax Mezzanine is the mezzanine finance arm of the Audax Group. The Firm focuses on investing in both private and public, US-based middle market companies with a strong history of cash flows and consistent revenue growth. Audax will consider subordinated mezzanine debt commitments, second lien or junior secured debt, preferred stock and common stock. The Firm seeks to invest in companies valued between $10 and $60 million. Types of transaction include MBOs, LBOs, growth capital financings, acquisition financings, and recapitalizations.


DEAL STATS #
Overall 42 of 55
Sector (Marketing) 1 of 1
Type (Secondary Buyout) 18 of 23
State (Minnesota) 2 of 2
Country (United States) 41 of 53
Year (2012) 1 of 4
Size (of disclosed) 1 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2012-03-01 Universal Air Filter Co.

Sauget, Illinois, United States

Universal Air Filter is the industry in custom air filters for a range of applications in the communications, computer networking, industrial machinery, medical, military, transportation and data-storage industries.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2012-08-15 Alegeus Technologies LLC

Waltham, Massachusetts, United States

Alegeus Technologies LLC is a provider of benefits administration software, debit cards, and transaction processing solutions for consumer directed healthcare accounts, including flexible spending accounts, health reimbursement arrangements, and health savings accounts.

Buy -

Seller(S) 2

SELLER

Black Canyon Capital

Los Angeles, California, United States

Investor Investor

website


Category Private Equity Firm
Founded 2004
PE ASSETS 1.0B USD
SizeLarge
Type Sector Agnostic
DESCRIPTION

Black Canyon is a private investment firm that targets both equity and debt/mezzanine related investments in middle-market companies. Sectors of interest include business services, consumer products, financial services, industrial/niche manufacturing, healthcare, media, restaurants, and retail. Black Canyon's target investment size is $25 to $50 million in businesses with at least $5 million of EBITDA. Prospective investment situations can include leveraged buyouts, management buyouts, recapitalizations/refinancings, and growth/acquisition financings. Black Canyon Capital was formed in 2004 and is based in Los Angeles.


DEAL STATS #
Overall 4 of 6
Sector (Marketing) 1 of 1
Type (Secondary Buyout) 2 of 4
State (Minnesota) 1 of 1
Country (United States) 4 of 6
Year (2012) 1 of 1
Size (of disclosed) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2011-11-22 Switchcraft, Inc.

Chicago, Illinois, United States

Switchcraft, Inc. is a designer and manufacturer of high-performance electronic connectors, cable assemblies, and other value-added products and systems used in diverse applications in the global electronics industry.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2014-06-17 The TASI Group

Harrison, Ohio, United States

TASI is a manufacturer of highly-engineered leak test and measurement equipment designed to enhance manufacturing efficiency in the automotive, plastics, industrial and pharmaceutical end markets. TASI is headquartered in Cincinnati, OH and dates back to 1981 when the company was founded as Cincinnati Test Systems.

Sell -
SELLER

Tailwind Capital Group LLC

New York, New York, United States

Investor Investor Investor Investor Investor

website


Category Private Equity Firm
Founded 2003
PE ASSETS 3.7B USD
SizeLarge
Type Sector Agnostic
DESCRIPTION

Tailwind Capital is an independent private equity firm focused on making control investments in companies operating in the healthcare, media/communications, and business services sectors. Tailwind looks to invest $25 to $100 million in businesses valued up to $300 million. The Firm seeks companies with proven business models and strong opportunities for growth, either organically or through acquisition. Tailwind Capital was formed in 2003 and is based in New York, New York.


DEAL STATS #
Overall 5 of 24
Sector (Marketing) 1 of 1
Type (Secondary Buyout) 2 of 8
State (Minnesota) 1 of 1
Country (United States) 5 of 24
Year (2012) 3 of 3
Size (of disclosed) 3 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2012-02-22 Freedom Innovations LLC

Irvine, California, United States

Freedom Innovations designs and manufactures advanced technology lower-limb prosthetic devices geared towards amputees with active lifestyles. The Company manufactures its products using 100% carbon-fiber composite materials, maximizing strength and energy return while minimizing weight.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2012-10-01 West Texas Plastics, Inc.

Odessa, Texas, United States

West Texas Plastics Ltd. is a plastic fabrication company.

Buy -