M&A Deal Summary

Armada and AUCTUS Capital Partners Acquire Holmes Place

On November 30, 2016, mezzanine finance firm Armada and private equity firm AUCTUS Capital Partners acquired consumer services company Holmes Place

Acquisition Highlights
  • This is Armada’s 2nd and AUCTUS Capital Partners’ 1st transaction in the Consumer Services sector.
  • This is Armada’s 1st and AUCTUS Capital Partners’ 1st transaction in Portugal.

M&A Deal Summary

Date 2016-11-30
Target Holmes Place
Sector Consumer Services
Buyer(s) Armada
AUCTUS Capital Partners
Deal Type Buyout (LBO, MBO, MBI)

Target

Holmes Place

Complexo Quinta da Fonte, Portugal
Holmes Place is a Health & Fitness club provider in the premium space and part of the renowned international Holmes Place network. Holmes Place operates a total of 10 Health & Fitness clubs with over 40 thousand members, focussing on attractive Tier-1 cities like Hamburg and Berlin. Holmes Place was founded in 1980 and is based in Complexo Quinta da Fonte, Portugal.

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Buyer(S) 2

Buyer

Armada

Helsinki, Finland

Investor Investor Investor Investor Investor


Category Mezzanine Finance Firm
Founded 2000
PE ASSETS 500M EUR
Size Middle-Market
Type Sector Agnostic
DESCRIPTION

Armada Mezzanine is an independent mezzanine firm focused on financing buyouts, recapitalizations, and expansions of small and medium-sized Nordic companies. Armada generally targets companies valued from €20 to €150 million with stable cash-flows, attractive growth opportunities, and sustainable competitive advantages. Sectors of interest include industrial products, services, and technology. Armada Mezzanine was established in 2000 and has offices in Helsinki and Stockholm.


DEAL STATS #
Overall 21 of 28
Sector: Consumer Services M&A 2 of 2
Type: Buyout (LBO, MBO, MBI) M&A Deals 11 of 15
Country: Portugal M&A 1 of 1
Year: 2016 M&A 3 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2016-11-30 Holmes Place Health Clubs

Berlin, Germany

Holmes Place Health Clubs GmbH is a fitness chain company offering ambiance with modern equipment and wellness & SPA areas. Holmes Place Health Clubs is based in Berlin, Germany.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2017-03-03 SmartCraft

Hønefoss, Norway

SmartCraft is a provider of ERP systems for craftsmen to make cost reduction, and efficiency improvement and made small and medium-sized businesses competitive. The SmartCraft system is a core to success for everyone in the entrepreneurial business, crafts, and trade. SmartCraft was formed in 1987 and is based in Hønefoss, Norway.

Buy -
Buyer

AUCTUS Capital Partners

Munich, Germany

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2001
PE ASSETS 1.0B EUR
Size Middle-Market
Type Sector Agnostic
DESCRIPTION

AUCTUS Capital Partners AG targets small-cap and mid-market opportunities in German-speaking countries (primarily Germany, Switzerland and Austria). The Firm focuses on 'sustainable' companies operating in fragmented sectors with strong market positions and growth potential. AUCUTS generally looks to invest in companies valued between €10 and €100 million with revenues of €10 to €200 million. Areas of interest include healthcare, automotive, fine chemicals/pharma, IT/software, education, and business services. The Firm will consider a variety of transaction types including buy-and-build, MBOs, MBIs, and spin-offs/carve-outs. AUCTUS Capital Partners AG was formed in 2001 and is based in Munich.


DEAL STATS #
Overall 31 of 62
Sector: Consumer Services M&A 1 of 2
Type: Buyout (LBO, MBO, MBI) M&A Deals 26 of 43
Country: Portugal M&A 1 of 1
Year: 2016 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2016-01-22 Avedo

Leipzig, Germany

Avedo GmbH is a dialog marketing specialist with activities throughout Germany that specializes in lead management, telemarketing, and telesales as well as business process outsourcing (BPO). Avedo was established in 2004 and is based in Leipzig, Germany.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2017-02-02 Wellyou

Kiel, Germany

Wellyou is a fitness center with 14 facilities focus lies on small and medium-sized cities and suburbs. Wellyou was founded in 2003 and is based in Kiel, Germany.

Buy -