Bio

William Brewster, specializing in trademark and false advertising litigation, has appeared in courtrooms across the country. In addition to jury and bench trials, hundreds of hearings, and dozens of appeals, he has participated in arbitrations in trademark and advertising cases, as well as proceedings before the TTAB and the NAD and NARB. He currently is Chair of the Firm's 100+-lawyer Trademark & Copyright Team. Bill is widely recognized as one of the top trademark and advertising litigators in the country. He was lead trial counsel in adidas v. Payless, obtaining the largest jury verdict ($305 million) and the largest judgment ever entered in a trademark case. According to World Trademark Review, which ranks him in the top tier for US Enforcement and Litigation, "the 'sensational' Bill Brewster consistently ranks among the nation's premier litigators." WTR also noted that "the superlative [Brewster] cuts a dash in the courtroom and has ‘impeccable customer service skills.'" In the current edition, WTR notes that “the firm has some of the most eloquent and persuasive litigators in the game …. The top name on the fight card is [Brewster], who is regularly called on to tackle big-ticket competitor cases." Legal 500 lists the Firm as one of four Tier 1 trademark litigation practices, noting client comments regarding the team's "excellent legal and industry knowledge, very short response times, and valuable advice." Legal 500 also lists Bill as one of seven “Hall of Fame" lawyers in US Trademark Litigation, referring to him as the “IP litigation authority” with "extensive appellate and trial experience," and quoting clients as saying he is "a great lawyer, easy to work with and responsive” and “perfectly representing … legal skills and strategic advice, availability and capabilities to understand the underlying business realities confronted by their clients.” Chambers lists Bill in their top tier, and the firm as one of the top three trademark and copyright practices in the US, referring to the team's "renowned copyright and trademark offering." According to Chambers, Bill “is renowned for his expertise in contentious trademark matters” and, quoting a client, he “is a seasoned practitioner; fun to work with and a great advocate for his clients."