Bio

Larry represents clients on a variety of intellectual property matters, with a focus on: the resolution of trademark, copyright, unfair competition, advertising, publicity rights, and related disputes; strategic trademark portfolio development, management, and protection; and counseling on the use and protection of copyrighted works. His areas of industry and technical experience include information technology, search engines, e-commerce, pharmaceuticals, medical devices, consumer goods, financial services, restaurants and clubs, furniture, photography and design, food and beverage, and sports and sporting goods. Larry assists clients in designing and implementing policies both to protect their own copyrightable works and publicity rights and to ensure the appropriate use of the copyrighted works and publicity rights of others. Larry is an experienced copyright litigator and also assists his clients in enforcing their rights via the U.S. Immigration and Customs Service. Larry works proactively with clients to develop and implement trademark management programs designed to maximize the return on investment in both marketing and legal expenditures relating to brand management. He represents clients in trademark, unfair competition, advertising, and related disputes in the federal and state courts, before the Trademark Trial and Appeal Board of the U.S. Patent and Trademark Office and via alternative avenues of dispute resolution such as arbitration under the ICANN Uniform Dispute Resolution Policy and proceedings before the National Advertising Division (NAD). In his transactional practice, Larry prepares and negotiates commercial agreements involving intellectual property licensing and tech transfer, computer software, computer hardware, e-commerce, marketing and technology consulting, and other technologies. The transactions include licensing, distribution, development, SaaS, consulting, and joint venture agreements. Since 1994 he has been involved in Internet-related transactions including co-branding, joint site development, website terms of use, privacy policies, web hosting and site development, and content review and licensing. Larry is an avid, though mediocre, golfer, likes to drive fast cars in “controlled” situations, and is enjoying his first foray into grand parenting.