Bio

Amy Cheng concentrates her practice in domestic and international commercial transactions, general corporate, and franchise, licensing and distribution law. She represents franchisors on the structuring and operation of their franchise programs through all phases of domestic and international development. Amy has extensive experience in structuring complex franchise, licensing and distribution relationships and in regulatory compliance. Her experience includes advising clients in connection with complex issues arising from the ownership of multiple brands, non-traditional opportunities, system restructuring and brand acquisition. Amy represents clients of all sizes, from emerging to mature companies with multi-national operations. Representative clients include leaders in the restaurant, retail, fitness and home services industries. With her broad range of experience, Amy essentially acts as general counsel to her clients, collaboratively maturing their businesses from infancy to prominence within their various industries. Amy’s commercial transactional practice includes counseling clients on mergers and acquisitions, complex commercial relationships, strategic business alliances and joint ventures. Amy’s unique combination of corporate and franchise experience provides clients with comprehensive legal services to expand their franchise portfolio. Her experience includes representing private equity in acquiring and selling franchise companies of all sizes and in a myriad of industries.