Bill Prescott

Principal

Heritage Capital Group

Joined: 2013

Office Phone:

(904) 354-9600


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Bio

Bill Prescott is a principal with Heritage Capital Group. Prior to joining Heritage, Bill was the Chief Financial Officer and Senior Vice President of Stadium Operations for the Jacksonville Jaguars NFL franchise, and provided financial and operational leadership to the executive team since its inception in 1993. He was responsible for managing all aspects of the financial operations of the Jaguars and EverBank Field venue management. Bill worked with Wayne Weaver, former General Partner, on the award of the expansion franchise to Jacksonville. His team developed the business systems and policies for the franchise which were considered best in practice, and subsequently adopted by a majority of the NFL teams. He managed all banking and financing arrangements from the acquisition of the team forward. Bill was responsible for the Jaguars being the first NFL team to secure a $110 million financing with an 18 year term through a private placement with insurance companies. He also served as the team liaison with the NFL and Host Committee for Super Bowl XXXIX held in Jacksonville in 2005. Bill managed the relationships with the City of Jacksonville officials, the owner of the stadium venue, and was responsible for securing the funding to complete the $75 million stadium renovation in 2003, and an annual funding source of $4 million to maintain and upgrade the stadium. In addition, he led numerous negotiations that resulted in unique new revenue streams and results driven structures that enhanced the financial performance of the franchise including, stadium lease amendments, concession contracts, and significant vendor arrangements. Most recently, Bill led the negotiation and due diligence for the sale of the Jacksonville Jaguars to its new owner, Mr. Shad Kahn in 2012. As part of the change in ownership he initiated a rebranding of the Jaguars for the 2012 season, and secured the Jaguars participation in the International Game Series for four years starting with the 2012 season. From 1995 until 1997 Bill was Treasurer of Liz Claiborne Footwear. In 1995, Bill led the negotiation for the acquisition of the shoe division of Liz Claiborne, Inc. by Liz Claiborne Footwear. He successfully negotiated an asset based loan with JP Morgan Chase to finance the acquisition and growth Liz Claiborne Footwear. In 1987, Bill was a tax partner in Grill, Gilhuly, Prescott & Co. While working for Grill, Gilhuly, Prescott & Co., he grew the firm from 5 employees to 35 employees due to increased tax and business consulting services. He was a tax manager for Touche, Ross & Co. in Stamford, Connecticut where he supervised eight tax accountants and lawyers who provided tax preparation and consulting services to Fortune 500 and privately held companies. Bill enjoys serving his community and is a strong advocate for the revitalization of downtown Jacksonville. He is the past chair of Visit Jacksonville, an executive board member of Downtown Vision, Inc., and CEO of Friends of Hemming Park. Bill has a Bachelor of Business Administration in Accounting and a Master of Science in Taxation from Pace University.

Education