Michel Annink

Managing Director

Hampleton


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Bio

Michel is a Managing Director and Head of Nordics. His 25+ years’ experience spans three continents and multiple industries. He is based in Stockholm and advises clients in e-mobility, automotive, IT and other sectors with a very high degree of change and innovation. Prior to joining the Hampleton team, Michel was at NEVS (a.k.a. Saab cars) where he was responsible for the company’s transformation to a global provider of mobility solutions. Before NEVS, he spent several years at Salesforce where he held the role of Vice President Nordics, Benelux and Emerging Markets and worked directly with enterprise clients and partners on business and technology transformations. Earlier, Michel held multiple sales and marketing leadership positions during his twelve-year tenure at Microsoft Corporation including Worldwide Managing Director Retail, based from the company’s HQ in Seattle, USA, and Senior Director for Microsoft’s consumer division in the Nordic region. Michel loves photography and cooking and is passionately curious about how technology can benefit people, businesses and society at large. Michel moved with his wife and three children from The Netherlands to Sweden in 2001 and speaks Swedish, Dutch, English and some German and French.

Education