AdTheorent - Ownership and Business Overview

Internet Software And ServicesCompany

AdTheorent Ownership

Who owns AdTheorent?

AdTheorent is owned by Cadent. It was acquired on April 1, 2024.

Was AdTheorent formerly PE-backed?

Yes. AdTheorent was formerly owned by 1 private investor.

AdTheorent Business Overview

Where is AdTheorent headquartered?

AdTheorent is headquartered in New York, New York.

What is AdTheorent’s revenue?

AdTheorent disclosed revenue of 171M USD for 2023 and 166M USD for 2022.

What sector is AdTheorent in?

AdTheorent is an internet software and services company.

When was AdTheorent founded?

AdTheorent was founded in 2010.

Internet Software And Services M&A Summary in 2024

Out of 60 sectors in the Mergr database, internet software and services ranked 3 in number of deals in 2024. The largest internet software and services acquisition in 2024 was Squarespace - which was acquired by Permira for $6.9B.

Join Mergr to view all 207 acquisitions of internet software and services companies in 2024, including 9 acquisitions by private equity firms, and 198 by strategics.

AdTheorent

AdTheorent, Inc.

330 Hudson Street, 13th Floor,
New York, New York 10013
United States,
(646) 380-7755
www.adtheorent.com

AdTheorent is a technology company that is transforming digital advertising through user identity mapping and data-driven predictive solutions. The company's machine learning technology platform, Cross-Environment Map, and Barometric technologies help brands understand and connect with their audiences at scale. Its machine-learning technology platform combines millions of data attributes into precise and accurate adaptive models to identify optimal audiences. AdTheorent was formed in 2010 and is based in


Company Summary

SECTOR

Internet Software and Services

Revenue

171   4% 2023
166   1% 2022
165   37% 2021
121   2020
(millions of USD) Show More Show Less

Established

2010

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