M&A Deal Summary

Vision Acquires SourceLink

On November 21, 2019, Vision acquired marketing company SourceLink from Aterian Investment Partners

Acquisition Highlights
  • This is Vision’s 1st transaction in the Marketing sector.
  • This is Vision’s 1st transaction in the United States.
  • This is Vision’s 1st transaction in Illinois.

M&A Deal Summary
Date 2019-11-21
Target SourceLink
Sector Marketing
Buyer(s) Vision
Sellers(s) Aterian Investment Partners
Deal Type Add-on Acquisition

Target

SourceLink

Itasca, Illinois, United States
website
SourceLink LLC is a provider of direct marketing services and document statement solutions. The Company utilizes data intelligence, incorporate a multi-channel approach and leverage technology and print production expertise to provide client marketing programs to return on investment ("ROI") through the improvement of customer response and interaction. SourceLink was founded in 1997 and is based in Itasca, Illinois.

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Buyer(S) 1

Buyer

Vision

Bolingbrook, Illinois, United States

website

Category Company
Sector Marketing
DESCRIPTION

Vision is a provider of tech-enabled, data-driven marketing solutions focused on customer acquisition and engagement for Fortune 1000 customers. The Company provides personalized, turnkey marketing solutions which generate high returns on investment across the financial services, insurance, healthcare, retail and automotive industries. Vision is based in Bolingbrook, Illinois.

DEAL STATS #
Overall 1 of 2
Sector (Marketing) 1 of 2
Type (Add-on Acquisition) 1 of 2
State (Illinois) 1 of 1
Country (United States) 1 of 2
Year (2019) 1 of 1
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2020-10-21 DX Marketing

Savannah, Georgia, United States

DX Marketing LLC is a people-based marketing agency that provides marketers access to enterprise-level data and analytics, allowing them to make informed investments that deliver strong ROI. DX Marketing was established in 2001 and is based in Savannah, Georgia.

Buy -

Seller(S) 1

SELLER

Aterian Investment Partners

New York, New York, United States

Investor Investor

website

Category Private Equity Firm
Founded 2009
PE ASSETS 400M USD
Size Middle-Market
Type Sector Agnostic
DESCRIPTION

Aterian Investment Partners is a special situations private equity firm that invests in middle-market businesses that are financially or operationally challenged, or require a creative transaction solution. Aterian invests in businesses generating $25 to $500 million of revenue with strong franchises. Sectors of interest include manufacturing, chemicals, industrials, consumer products, food, beverages, distribution, metals/mining, retail, restaurants, and healthcare services. Aterian Investment Partners LLC is formed in 2009 and is based in New York City.

DEAL STATS #
Overall 3 of 5
Sector (Marketing) 1 of 1
Type (Add-on Acquisition) 3 of 3
State (Illinois) 1 of 1
Country (United States) 3 of 5
Year (2019) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-09-09 PJ Mechanical

New York, New York, United States

PJ Mechanical specializes in providing comprehensive HVAC installation and services to high-rise office towers, corporate complexes, sports stadiums, hospitals, and a variety of other structures. PJ Mechanical was founded in 1971 and is based in New York City.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-07-01 Kane

Scottsdale, Arizona, United States

Kane is a full-service digital infrastructure solutions provider, delivering mission-critical services directly to its clients through a nationwide footprint of operating subsidiaries across the United States. Kane is based in Scottsdale, Arizona.

Buy -
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