M&A Deal Summary

SnugZ USA Acquires Sweda

On January 12, 2022, SnugZ USA acquired consumer products company Sweda

Acquisition Highlights
  • This is SnugZ USA’s 1st transaction in the Consumer Products sector.
  • This is SnugZ USA’s 1st transaction in the United States.
  • This is SnugZ USA’s 1st transaction in California.

M&A Deal Summary
Date 2022-01-12
Target Sweda
Sector Consumer Products
Buyer(s) SnugZ USA
Deal Type Add-on Acquisition

Target

Sweda

Monrovia, California, United States
website
Sweda is an integrated supplier and manufacturer of promotional products that provides innovative marketing solutions for the advertising specialties industry. Sweda was founded in 1976 and is based in Monrovia, California.

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Buyer(S) 1

Buyer

SnugZ USA

West Jordan, Utah, United States

website

Category Company
Founded 1989
Sector Consumer Products
DESCRIPTION

SnugZ USA is a product's manufacturer serving over 7,000 professional buyers in the promotional space. The company designs and manufactures a leading array of lanyard, identification, personal care, and gifting products. SnugZ USA was established in 1989 and is based in West Jordan, Utah.

DEAL STATS #
Overall 1 of 1
Sector (Consumer Products) 1 of 1
Type (Add-on Acquisition) 1 of 1
State (California) 1 of 1
Country (United States) 1 of 1
Year (2022) 1 of 1
Mergr

Product

Company

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