M&A Deal Summary

Onfolio Acquires Contentellect

On January 17, 2023, Onfolio acquired marketing company Contentellect

Acquisition Highlights
  • This is Onfolio’s 1st transaction in the Marketing sector.
  • This is Onfolio’s 1st transaction in Channel Islands.

M&A Deal Summary
Date 2023-01-17
Target Contentellect
Sector Marketing
Buyer(s) Onfolio
Deal Type Add-on Acquisition

Target

Contentellect

Guernsey, Channel Islands
website
Contentellect is a specialist content writing service for software-as-a-service companies. Contentellect’s software, which helps small-and medium-sized businesses scale their content with blog writing, link building, and more. The service offering consists of copywriting from a 100+ writer talent pool, and outreach services such as content writing services, website link building services, social media marketing services and virtual assistant services to individuals, businesses and agencies. Contentellect was founded in 2018 and is based in Guernsey, Channel Islands.

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Buyer(S) 1

Buyer

Onfolio

Wilmington, Delaware, United States

website

Category Company
Founded 2018
Sector Business Services
Employees6
Revenue 2M USD (2021)
DESCRIPTION

Onfolio acquires and manages a diversified portfolio of online businesses across a broad range of verticals, each with a niche content focus and brand identity. Onfolio acquires business that meet its investment criteria, being that such businesses operate in sectors with long-term growth opportunities, have positive and stable cash flows, face minimal threats of technological or competitive obsolescence and can be managed by our existing team or have strong management teams largely in place. Onfolio was founded in 2018 and is based in Wilmington, Delaware.

DEAL STATS #
Overall 4 of 5
Sector (Marketing) 1 of 2
Type (Add-on Acquisition) 3 of 4
Country (Channel Islands) 1 of 1
Year (2023) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-10-13 Proofread Anywhere

Inglis, Florida, United States

Proofread Anywhere provides extensive online resources in the form of courses, workshops, and blog posts for readers looking to train and become professional proofreaders. Proofread Anywhere was founded in 2014 and is based in Inglis, Florida.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2024-01-04 RevenueZen

Portland, Oregon, United States

RevenueZen is a B2B marketing agency that works with B2B brands to grow their organic and referral traffic. In addition, they provide and consult on content marketing services to help convert that traffic into paying customers. Services range from Search Engine Optimization (‘SEO’) to LinkedIn marketing. RevenueZen was formed in 2017 and is based in Portland, Oregon.

Buy $1M
Mergr

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