M&A Deal Summary

Ocean Avenue Capital Partners and Stanfield Capital Acquire Stauer

On June 3, 2015, private equity firms Ocean Avenue Capital Partners and Stanfield Capital acquired e-commerce company Stauer

Acquisition Highlights
  • This is Ocean Avenue Capital Partners’ 1st and Stanfield Capital’s 1st transaction in the E-Commerce sector.
  • This is Ocean Avenue Capital Partners’ 5th and Stanfield Capital’s 2nd transaction in the United States.
  • This is Ocean Avenue Capital Partners’ 1st and Stanfield Capital’s 2nd transaction in Minnesota.

M&A Deal Summary
Date 2015-06-03
Target Stauer
Sector E-Commerce
Buyer(s) Ocean Avenue Capital Partners
Stanfield Capital
Deal Type Buyout (LBO, MBO, MBI)

Target

Stauer

Burnsville, Minnesota, United States
website
Stauer is a direct marketer specializing in affordable, historically-inspired watches, jewelry and collectibles. Stauer has travelled the globe in search of unique products and designs with rich heritage and captivating stories, and delivered them to their customers at affordable prices. Stauer was founded in 2003 and is based in Burnsville, Minnesota.

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Buyer(S) 2

Buyer

Ocean Avenue Capital Partners

Investor Investor Investor Investor Investor

website

Category Private Equity Firm
Founded 2010
PE ASSETS 100M USD
Size Small
Type Sector Agnostic
DESCRIPTION

Ocean Avenue Capital Partners is a private equity firm focused on special situation investments in the US and Canada. The Firm targets businesses facing transition, either in need of operational assistance, facing ownership transition, or in need of restructuring. Ocean Avenue will consider minority or majority positions and looks to commit $6 to $15 million per investment. The Firm does not have any sector preferences. Ocean Avenue Capital Partners was founded in 2010 and is based in Santa Monica, California.

DEAL STATS #
Overall 6 of 8
Sector (E-Commerce) 1 of 1
Type (Buyout (LBO, MBO, MBI)) 2 of 3
State (Minnesota) 1 of 2
Country (United States) 5 of 7
Year (2015) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2015-04-28 BrandShare

Berwyn, Pennsylvania, United States

BrandShare is a provider of omnichannel brand experiences through product sampling and digital engagement. Brandshare partners with consumer packaged goods manufacturers, retailers, and others to bring to life e-commerce, venue-based and event-based sampling; digital marketing campaigns; and consumer engagement initiatives, such as reward bags. BrandShare was founded in 1984 and is based in Berwyn, Pennsylvania.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2018-08-20 Qwinstar

St. Paul, Minnesota, United States

Qwinstar provides parts, supplies, implementation, and maintenance services for a comprehensive portfolio of client solutions including cash automation, intelligent safes, bank branch automation, remittance processing, printing, and high-speed document imaging equipment. Qwinstar is based in St. Paul, Minnesota.

Buy -
Buyer

Stanfield Capital

website

Category Private Equity Firm
Founded 2014
Size Small
Type Sector Focused
DESCRIPTION

Stanfield Capital is a private equity firm that invests in lower middle-market profitable companies with $10 to $100 million of revenue and $2 to $10 million of EBITDA. The Firm has a preference for consumer focused companies and will consider a variety of investment situations including buyouts, turnarounds, and minority growth financings. Stanfield Capital was formed in 2014 and is based in Needham, Massachusetts.

DEAL STATS #
Overall 2 of 2
Sector (E-Commerce) 1 of 1
Type (Buyout (LBO, MBO, MBI)) 1 of 1
State (Minnesota) 2 of 2
Country (United States) 2 of 2
Year (2015) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2015-02-02 Thymes

Minneapolis, Minnesota, United States

Thymes is a designer and marketer of branded bath and body and home fragrance products. Thymes’ premium product line includes soaps, lotions, and other bath and body products, as well as home fragrance selections such as candles and diffusers. Thymes was founded in 1982 and is based in Minneapolis, Minnesota.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2016-08-17 Thymes

Minneapolis, Minnesota, United States

Thymes is a designer and marketer of branded bath and body and home fragrance products. Thymes’ premium product line includes soaps, lotions, and other bath and body products, as well as home fragrance selections such as candles and diffusers. Thymes was founded in 1982 and is based in Minneapolis, Minnesota.

Sell -
Mergr

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