M&A Deal Summary

Mytraffic Acquires Geoblink

On January 15, 2024, Mytraffic acquired information services company Geoblink

Acquisition Highlights
  • This is Mytraffic’s 1st transaction in the Information Services sector.
  • This is Mytraffic’s 1st transaction in Spain.

M&A Deal Summary

Date 2024-01-15
Target Geoblink
Sector Information Services
Buyer(s) Mytraffic
Deal Type Add-on Acquisition

Target

Geoblink

Madrid, Spain
website
Geoblink is a geospatial intelligence platform that helps businesses make decisions through actionable location insights. The Company enables professionals from the retail industry to make decisions about their business strategies. Geoblink is based in Madrid, Spain.

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Buyer(S) 1

Buyer

Mytraffic

Paris, France

website


Category Company
Founded 2016
Sector Information Services
DESCRIPTION

Mytraffic offers a SaaS platform that provides easy access, precise and accurate data on any physical location in real-time in Europe. Mytraffic supports organizations in many different sectors (Retail, Real Estate, Consulting companies, Cities, Consumer Goods, Advertising etc.) to help them expand their businesses, increase the performance of managed assets, optimize marketing reach and benchmark their results with competition. Mytraffic is based in Paris, France.


DEAL STATS #
Overall 1 of 1
Sector (Information Services) 1 of 1
Type (Add-on Acquisition) 1 of 1
Country (Spain) 1 of 1
Year (2024) 1 of 1