Investment Summary

Knox Lane Invests In Pattern

On September 1, 2021, growth capital firm Knox Lane invested in marketing company Pattern

Investment Highlights
  • This is Knox Lane’s 2nd transaction in the Marketing sector.
  • This is Knox Lane’s 4th transaction in the United States.
  • This is Knox Lane’s 2nd transaction in Utah.

Investment Summary
Date 2021-09-01
Target Pattern
Sector Marketing
Investor(s) Knox Lane
Deal Type Venture
Advisor(s) Jones Day (Legal)

Target

Pattern

Lehi, Utah, United States
website
Pattern is a premier platform for global e-commerce uses its proprietary technology and data-driven insights to help brands attain profitable e-commerce growth on both their own websites as well as on global marketplaces such as amazon, walmart, eBay, google, tmall, JD, and mercadolibre. Pattern provides full-service global distribution and logistics for marketplaces and D2C fulfillment. Pattern was founded in 2013 and is based in Lehi, Utah.

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Investor(S) 1

Investor

Knox Lane

Investor Investor Investor Investor Investor

website

Category Growth Capital Firm
Founded 2019
PE ASSETS 1.5B USD
Size Large
Type Sector Focused
DESCRIPTION

Knox Lane is a private equity firm that seeks investments in middle-market, growth-oriented companies operating in the consumer and services sectors. The Firm looks to partner with founders and management teams and will consider opportunities throughout the US. Knox Lane was established in 2019 and is headquartered in San Francisco, California.

DEAL STATS #
Overall 4 of 7
Sector (Marketing) 2 of 3
Type (Venture) 1 of 1
State (Utah) 2 of 2
Country (United States) 4 of 7
Year (2021) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-07-07 Any Hour

Orem, Utah, United States

Any Hour is a home services company providing thousands of residential customers in the broader Salt Lake City region with a full suite of HVAC, plumbing, and electrical services, including repairs, replacements, and maintenance. Any Hour was founded in 1961 and is based in Orem, Utah.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-06-07 Spectrum Science

Washington, District of Columbia, United States

Spectrum Science is an integrated marketing, communications, and media agency with end-to-end capabilities. The company's team are experts in science focused on strategic engagements with our audiences. It leverage human-centered insights, motivating creative, innovative storytelling and technology to reach audiences where they are with the content they need and want. Spectrum Science was founded in 1996 and is based in Washington, District of Columbia.

Buy -
Mergr

Product

Company

Legal