Investment Summary

Growth Catalyst Partners and Balance Point Capital Partners Invest In Shift Paradigm

On September 5, 2018, private equity firm Growth Catalyst Partners and mezzanine finance firm Balance Point Capital Partners invested in business services company Shift Paradigm

Investment Highlights
  • This is Growth Catalyst Partners’ 1st and Balance Point Capital Partners’ 1st transaction in the Business Services sector.
  • This is Growth Catalyst Partners’ 3rd and Balance Point Capital Partners’ 24th transaction in the United States.
  • This is Growth Catalyst Partners’ 1st and Balance Point Capital Partners’ 3rd transaction in Texas.

Investment Summary

Date 2018-09-05
Target Shift Paradigm
Sector Business Services
Investor(s) Growth Catalyst Partners
Balance Point Capital Partners
Deal Type Growth Capital

Target

Shift Paradigm

Austin, Texas, United States
Shift Paradigm is an operator of the full-service agency that provides true end-to-end email marketing solutions for enterprise organizations. Shift Paradigm expertise in strategy, operations, technology, creativity, analytics, deliverability, and privacy, apply proven methods to create efficient and flawless email programs that drive demonstrable bottom-line results for clients. Shift Paradigm was founded in 2010 and is based in Austin, Texas.

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Investor(S) 2

DESCRIPTION

Growth Catalyst Partners is a private equity firm focused on growth capital investments in lower middle-market service companies. The Firm was formed in 2015 and is based in Chicago. Growth Catalyst Partners is formerly known as Fan Creek Capital.


DEAL STATS #
Overall 3 of 14
Sector (Business Services) 1 of 3
Type (Growth Capital) 2 of 5
State (Texas) 1 of 1
Country (United States) 3 of 12
Year (2018) 1 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-12-05 Beachfront

New York, New York, United States

Beachfront is a programmatic mobile video advertising company, meeting the video distribution and monetization needs of publishers and advertisers across screens. Beachfront's mobile-first platform enables user experiences in today's demanding mobile video environment. Beachfront was founded in 2007 and is based in New York City.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2018-11-05 CyberRisk Alliance

New York, New York, United States

CyberRisk Alliance is a business intelligence company created to serve the high-growth, rapidly evolving cybersecurity and information risk management marketplace. CyberRisk Alliance was founded in 2018 and is based in New York City.

Buy -
Investor

Balance Point Capital Partners

Westport, Connecticut, United States

Investor Investor Investor Investor Investor


Category Mezzanine Finance Firm
Founded 2007
PE ASSETS 1.7B USD
Size Small
Type Sector Agnostic
DESCRIPTION

Balance Point Capital Advisors is a provider of equity and debt capital to middle-market US-based companies. The Firm looks to invest $5 to $30 million in companies generating $10 $150 million in revenue. The Firm invest in the range of $15 to $75 million with and enterprise value of $10 to $150 million. Funds are used to support a variety of needs, including private equity sponsored buyouts, strategic acquisitions, refinancing's, management buyouts, leveraged recapitalizations, and growth capital financing needs. Balance Point Capital is based in Westport, Connecticut.


DEAL STATS #
Overall 24 of 46
Sector (Business Services) 1 of 8
Type (Growth Capital) 11 of 26
State (Texas) 3 of 4
Country (United States) 24 of 44
Year (2018) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2018-04-16 Meridien Research

Winter Park, Florida, United States

Meridien Research is a multi-specialty clinical research site company which conducts Phase I-IV inpatient and outpatient clinical trials for global, mid-sized pharmaceutical and biotech sponsors, as well as the largest contract research organizations (“CROs”). Meridien’s research covers more than 50 indications, with the range of therapeutic areas spanning central nervous system, mental health, neurology, metabolic and endocrine disorders and women’s health. Meridien Research was founded in 2000 and is based in Winter Park, Florida.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2018-11-19 PlayMonster

Beloit, Wisconsin, United States

PlayMonster is a provider in the toy and game industry, and designs, manufactures, distributes, and markets games, children’s puzzles, preschool toys, creative activities, and teaching tools. PlayMonster was founded in 1985 and is based in Beloit, Wisconsin.

Sell -