M&A Deal Summary

GO Social Media Acquires People Acquisition & Retention

On November 20, 2015, GO Social Media acquired marketing company People Acquisition & Retention for 12M USD

Acquisition Highlights

This is GO Social Media’s 1st transaction in the Marketing sector.
This is GO Social Media’s largest (disclosed) transaction.
This is GO Social Media’s 1st transaction in the United States.
This is GO Social Media’s 1st transaction in Nebraska.

M&A Deal Summary
Date	2015-11-20
Target	People Acquisition & Retention
Sector	Marketing
Buyer(s)	GO Social Media
Deal Type	Add-on Acquisition
Deal Value	12M USD

Target

People Acquisition & Retention

Lincoln, Nebraska, United States
website

People Acquisition & Retention, Inc. (PAR Program) is a provider of marketing services.

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Buyer(S) 1

Buyer

GO Social Media

Greater Manchester, United Kingdom

Category	Company
Founded	2006
Sector	Marketing

DESCRIPTION

GO Social Media is a social marketing company.

DEAL STATS	#
Overall	1 of 1
Sector (Marketing)	1 of 1
Type (Add-on Acquisition)	1 of 1
State (Nebraska)	1 of 1
Country (United States)	1 of 1
Year (2015)	1 of 1
Size (of disclosed)	1 of 1