Investment Summary

Dr Pepper Snapple Group Invests In Big Red

On August 25, 2008, Dr Pepper Snapple Group invested in beverage company Big Red

Investment Highlights
  • This is Dr Pepper Snapple Group’s 2nd transaction in the Beverages sector.
  • This is Dr Pepper Snapple Group’s 2nd transaction in the United States.
  • This is Dr Pepper Snapple Group’s 2nd transaction in Texas.

Investment Summary
Date 2008-08-25
Target Big Red
Sector Beverages
Investor(s) Dr Pepper Snapple Group
Deal Type Stake Purchase

Target

Big Red

Austin, Texas, United States
website
Big Red, Inc. is one of the top 10 beverage companies in North America with a history dating back to 1937. Along with Big Red, recognized as the number-one selling red soda, Big Red, Inc. also markets beverage brands Diet Big Red, Big Red Vanilla Float, Big Peach, Big Pineapple, Big Punch, NuGrape, and Nesbitt's products.

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Investor(S) 1

Investor

Dr Pepper Snapple Group

Plano, Texas, United States

website

Category Company
Founded 2007
Sector Beverages
Employees19,000
Revenue 6.7B USD (2017)
DESCRIPTION

Dr Pepper Snapple Group, Inc. is a producer of flavored beverages in North America and the Caribbean. Our success is fueled by more than 50 brands that are synonymous with refreshment, fun and flavor. Dr Pepper Snapple Group was founded in 2007 and is based in Plano, Texas.

DEAL STATS #
Overall 2 of 5
Sector (Beverages) 2 of 5
Type (Stake Purchase) 1 of 1
State (Texas) 2 of 2
Country (United States) 2 of 5
Year (2008) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2006-04-25 Dr Pepper/Seven Up

Plano, Texas, United States

Producer of Dr Pepper soft drink concentrate.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2013-03-01 Chism s Ice Cream

Reno, Nevada, United States

Chism's Ice Cream Co. produces and distributes beverages; and offers beverages vending and contract packaging services.

Buy -
Mergr

Product

Company

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