M&A Deal Summary |
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|---|---|
| Date | 2023-11-27 |
| Target | Bergfreunde |
| Sector | E-Commerce |
| Buyer(s) | DECATHLON |
| Sellers(s) | Backcountry |
| Deal Type | Divestiture |
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DECATHLON is a sporting goods retailer, with over 1,700 stores in more than 70 countries. With its integrated business model, DECATHLON specialises in the creation and production of innovative sporting goods designed to delight and move people through the wonders of sport all around the world. DECATHLON was founded in 1976 and is based in Lille, France.
| DEAL STATS | # |
|---|---|
| Overall | 1 of 1 |
| Sector (E-Commerce) | 1 of 1 |
| Type (Divestiture) | 1 of 1 |
| Country (Germany) | 1 of 1 |
| Year (2023) | 1 of 1 |
Backcountry is an online specialty retailer of premium outdoor sports gear and apparel. The company is known for its commitment to providing premium products and services tailored to a variety of recreational pursuits—skiing, snowboarding, biking, running, camping, hiking, climbing, paddling, fishing, and beyond. Backcountry was founded in 1996 and is based in Park City, Utah.
| DEAL STATS | # |
|---|---|
| Overall | 1 of 1 |
| Sector (E-Commerce) | 1 of 1 |
| Type (Divestiture) | 1 of 1 |
| Country (Germany) | 1 of 1 |
| Year (2023) | 1 of 1 |
| DATE | TARGET | DEAL TYPE | VALUE |
|---|---|---|---|
| 2013-11-01 |
Bergfreunde
Kirchentellinsfurt, Germany Bergfreunde is an online specialist retailer for mountain sports, climbing, and outdoor equipment. The range includes 40,000 items from over 900 brands for the ambitious climber, the expedition mountaineer, and the sport and nature enthusiast in the city. Bergfreunde was founded in 2006 and is based in Kirchentellinsfurt, Germany. |
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