M&A Deal Summary

Willis Towers Watson Acquires TRANZACT

On March 31, 2019, Willis Towers Watson acquired marketing company TRANZACT from CD&R for 1.3B USD

Acquisition Highlights
  • This is Willis Towers Watson’s 1st transaction in the Marketing sector.
  • This is Willis Towers Watson’s largest (disclosed) transaction.
  • This is Willis Towers Watson’s 2nd transaction in the United States.
  • This is Willis Towers Watson’s 1st transaction in New Jersey.

M&A Deal Summary

Date 2019-03-31
Target TRANZACT
Sector Marketing
Buyer(s) Willis Towers Watson
Sellers(s) CD&R
Deal Type Add-on Acquisition
Deal Value 1.3B USD
Advisor(s) J.P. Morgan Securities (Financial)
Debevoise & Plimpton (Legal)

Target

TRANZACT

Fort Lee, New Jersey, United States
website
TRANZACT is a provider of end-to-end customer acquisition solutions to the insurance sector. TRANZACT serves the Auto & Home, Health, and Life insurance verticals for insurance carriers including MetLife, CIGNA, Progressive, and Mutual of Omaha, among others. TRANZACT was founded in 1997 and is based in Fort Lee, New Jersey.

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Buyer(S) 1

Buyer

Willis Towers Watson

London, United Kingdom

website


Category Company
Founded 1828
Sector Insurance
Employees46,000
Revenue 8.9B USD (2022)
DESCRIPTION

Willis Towers Watson is a global advisory, broking and solutions company that helps clients around the world turn risk into a path for growth. Willis designs and delivers solutions that manage risk, optimize benefits, cultivate talent, and expand the power of capital to protect and strengthen institutions and individuals. Willis Towers Watson was founded in 1828 and is based in London, United Kingdom.


DEAL STATS #
Overall 5 of 9
Sector (Marketing) 1 of 1
Type (Add-on Acquisition) 2 of 6
State (New Jersey) 1 of 1
Country (United States) 2 of 2
Year (2019) 1 of 3
Size (of disclosed) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-03-01 Office d’Assurances Aériennes G. de Cugnac

Paris, France

Office d’Assurances Aériennes G. de Cugnac is a provider of aviation insurance solutions. All sectors of Aviation industry are subject to special attention such as aircraft exploitation, aviation manufacturers, ground handling or Airports operators, lessors, MRO’s.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2019-08-01 Risk Capital Advisors Pty

Sydney, Australia

Risk Capital Advisors Pty Ltd. is a global M&A insurance broker. Risk Capital is a highly-experienced and hands-on team, providing expert, technical advice on all aspects of M&A insurance.

Buy -

Seller(S) 1

SELLER

CD&R

New York, New York, United States

Investor Investor Investor Investor Investor

website


Category Private Equity Firm
Founded 1978
PE ASSETS 30.0B USD
Size Mega
Type Sector Agnostic
DESCRIPTION

Clayton, Dubilier & Rice LLC (CD&R) is a large private equity firm that targets non-core divestitures of large corporations, growth equity financings, traditional buyouts, and corporate/family partnerships. CD&R looks for opportunities in North America, Western Europe, and Asia and will consider businesses in a wide range of sectors including consumer/retail, healthcare, industrials, and services. Prospective companies generally lead their respective markets, have stable cash flows, and possess competitive advantages through differentiated products, services, or processes. CD&R was formed in 1978 and has offices in New York City and London.


DEAL STATS #
Overall 34 of 42
Sector (Marketing) 1 of 1
Type (Add-on Acquisition) 11 of 14
State (New Jersey) 1 of 1
Country (United States) 25 of 32
Year (2019) 2 of 4
Size (of disclosed) 11 of 14
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-02-08 Covetrus

Portland, Maine, United States

Covetrus is a provider of technology-enabled healthcare services for companion and equine veterinary practitioners. The company partners with veterinarians to create insight into gaps in patient care and offer professionalized pro-active prescription management to drive client engagement and improve compliance. Covetrus was formed in 2010 and is based in Portland, Maine.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2019-04-05 Sirius

San Antonio, Texas, United States

Sirius is a privately held, leading national solutions integrator focused on helping organizations transform their business by managing their operations, optimizing their IT, and securing it all. Sirius was founded in 1980 and is based in San Antonio, Texas.

Buy -