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  6. Yext Acquires Places Scout

M&A Deal Summary

Yext Acquires Places Scout

On February 10, 2025, Yext acquired internet software and services company Places Scout

Acquisition Highlights
  • This is Yext’s 3rd transaction in the Internet Software and Services sector.
  • This is Yext’s 2nd transaction in the United States.
  • This is Yext’s 2nd transaction in California.

M&A Deal Summary
Date 2025-02-10
Target Places Scout
Sector Internet Software and Services
Buyer(s) Yext
Deal Type Add-on Acquisition

Target

Places Scout

Huntington Beach, California, United States
Places Scout is a local SEO and location intelligence platform, that delivers real-time, location-based insights to assess performance, track competitors, and optimize visibility across every major search channel. Places Scout was formed in 2011 and is headquartered in Huntington Beach, California.

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Buyer(S) 1

Buyer

Yext

New York, New York, United States
Category Company
Founded 2006
Sector Internet Software and Services
Employees1,150
Revenue 421M USD (2025)
DESCRIPTION

Yext is a knowledge engine that offers a platform to help businesses manage their digital knowledge in the cloud and sync it to over 100 services, including Apple Maps, Bing, Cortana, Facebook, Google, Google Maps, Instagram, Siri and Yelp. Yext was founded in 2006 and is based in New York City.

DEAL STATS #
Overall 3 of 3
Sector: Internet Software and Services M&A 3 of 3
Type: Add-on Acquisition M&A Deals 3 of 3
State: California M&A 2 of 2
Country: United States M&A 2 of 2
Year: 2025 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2024-06-10 Hearsay Systems

San Francisco, California, United States

Hearsay Systems offers digital client engagement for clients from financial services. The company's platform is used to scale clients' reach, optimize sales engagements, grow their business, and deliver exceptional client service. Hearsay is headquartered in San Francisco, with globally distributed teams in North America, Europe, and Asia.

Buy $125M
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