M&A Deal Summary

Xponential Acquires Rumble

On March 25, 2021, Xponential acquired consumer services company Rumble

Acquisition Highlights
  • This is Xponential’s 6th transaction in the Consumer Services sector.
  • This is Xponential’s 7th transaction in the United States.
  • This is Xponential’s 1st transaction in New York.

M&A Deal Summary
Date 2021-03-25
Target Rumble
Sector Consumer Services
Buyer(s) Xponential
Deal Type Add-on Acquisition

Target

Rumble

New York, New York, United States
Rumble is a boxing-inspired, full-body strength and conditioning group offers fitness classes, 45-minute, 10-round, full-body strength and conditioning workouts crafted around specially designed water-filled, teardrop-style boxing bags. Rumble was founded in 2017 and is based in New York City.

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Buyer(S) 1

Buyer

Xponential

Irvine, California, United States
Category Company
Founded 2017
Sector Consumer Services
Employees310
Revenue 319M USD (2023)
DESCRIPTION

Xponential is a curator of boutique fitness brands across multiple verticals. Through its mission to make boutique fitness accessible to everyone, the Company has built and curated a diversified platform of nine boutique fitness brands spanning across verticals including Pilates, indoor cycling, barre, stretching, rowing, dancing, boxing, running, and yoga. Xponential was founded in 2017 and is headquartered in Irvine, California.

DEAL STATS #
Overall 7 of 9
Sector (Consumer Services) 6 of 7
Type (Add-on Acquisition) 7 of 9
State (New York) 1 of 1
Country (United States) 7 of 8
Year (2021) 1 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-01-17 Stride Fitness

Pasadena, California, United States

Stride Fitness was created with the goal that clients of all ages and fitness levels could use running and walking as a launchpad for their personal fitness journey. Stride Fitness was founded in 2017 and is based in Pasadena, California.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-10-13 BFT

Spotswood, Australia

BFT is a fitness franchisor offering a community-based functional training and strength-based program through its locations in Australia, New Zealand, Singapore and the United States. BFT was founded in 2017 and is based in Spotswood, Australia.

Buy $44M
Mergr

Product

Company

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