M&A Deal Summary

WeCommerce Acquires KnoCommerce

On March 3, 2022, WeCommerce acquired software company KnoCommerce

Acquisition Highlights
  • This is WeCommerce’s 1st transaction in the Software sector.
  • This is WeCommerce’s 2nd transaction in the United States.
  • This is WeCommerce’s 1st transaction in Utah.

M&A Deal Summary
Date 2022-03-03
Target KnoCommerce
Sector Software
Buyer(s) WeCommerce
Deal Type Add-on Acquisition

Target

KnoCommerce

Salt Lake City, Utah, United States
KnoCommerce is an e-commerce survey and insights platform provider that enables merchants to capture and act on zero-party data collected directly from customers. The company partners with leading brands to help them understand their customers through advanced zero-party data collection and segmentation. Through embeddable surveys and response-driven actions coupled with deep integrations, it helps merchants build up owned customer data and attribute customers to any channel, ensuring each customer can be nurtured throughout the discovery, conversion, and retention lifecycle. KnoCommerce is based in Salt Lake City, Utah.

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Buyer(S) 1

Buyer

WeCommerce

Vancouver, British Columbia, Canada
Category Company
Sector Software
Employees93
Revenue 21M CAD (2020)
DESCRIPTION

WeCommerce is a Canadian ecommerce technology holding company that owns a family of companies and brands in the Shopify partner ecosystem, including, Pixel Union, Out of the Sandbox, Yopify, SuppleApps, Rehash and Foursixty. The Company’s primary focus is to build, grow and acquire businesses that serve the Shopify Partner ecosystem. These businesses consist largely of SaaS, Digital Goods and Services businesses. Generally, these businesses build Apps and Themes and run Agencies that support Shopify merchants.

DEAL STATS #
Overall 5 of 7
Sector (Software) 1 of 1
Type (Add-on Acquisition) 5 of 7
State (Utah) 1 of 1
Country (United States) 2 of 3
Year (2022) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-08-06 Archetype Themes

Toronto, Ontario, Canada

Archetype Themes is a designer and developer of premium themes used by over 60,000 Shopify merchants. Archetype Themes is based in Toronto, Ontario.

Buy $20M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2023-09-07 Clean Canvas

Surrey, United Kingdom

Clean Canvas is a designer and developer of premium themes which have been leveraged by over 80k Shopify merchants, and will continue to operate as an independent brand following closing. Clean Canvas is based in Surrey, England.

Buy $13M
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