M&A Deal Summary

VinSolutions Acquires Haystak Digital Marketing

On June 4, 2013, VinSolutions acquired media company Haystak Digital Marketing

Acquisition Highlights
  • This is VinSolutions’ 1st transaction in the Media sector.
  • This is VinSolutions’ 1st transaction in the United States.
  • This is VinSolutions’ 1st transaction in Florida.

M&A Deal Summary

Date 2013-06-04
Target Haystak Digital Marketing
Sector Media
Buyer(s) VinSolutions
Deal Type Add-on Acquisition

Target

Haystak Digital Marketing

Fort Myers, Florida, United States
Haystak Digital Marketing LLC is a provider of digital and traditional marketing services to the automotive industry.

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Buyer(S) 1

Buyer

VinSolutions

IrvineOverland Park, Kansas, United States

Category Company
Sector Software
DESCRIPTION

Headquartered in Overland Park, Kansas, VinSolutions consolidates data from all areas of an automotive dealership by helping dealers find, sell and keep customers with their fully-integrated "Dealership Marketing System." This all in one internal management, sales and service marketing solutions platform is a cloud-based system. It’s used by dealer groups and individual dealerships from anywhere an Internet connection is available, including mobile devices.


DEAL STATS #
Overall 1 of 1
Sector: Media M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: Florida M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2013 M&A 1 of 1