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M&A Deal Summary

Unbounce Acquires Snazzy AI

On May 19, 2021, Unbounce acquired internet software and services company Snazzy AI

Acquisition Highlights
  • This is Unbounce’s 1st transaction in the Internet Software and Services sector.
  • This is Unbounce’s 1st transaction in the United States.

M&A Deal Summary
Date 2021-05-19
Target Snazzy AI
Sector Internet Software and Services
Buyer(s) Unbounce
Deal Type Add-on Acquisition

Target

Snazzy AI

United States
Snazzy AI is an Artificial Intelligence (AI) platform that helps you write better content in less time.

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Buyer(S) 1

Buyer

Unbounce

St. Vancouver, British Columbia, Canada
Category Company
Founded 2009
Sector Marketing
DESCRIPTION

Unbounce is a provider of conversion optimization tools and technology for marketers that help small and mid-size businesses (“SMBs”) optimize conversions and accelerate growth. Unbounce was formed in 2009 and is based in St. Vancouver, British Columbia.

DEAL STATS #
Overall 1 of 2
Sector (Internet Software and Services) 1 of 2
Type (Add-on Acquisition) 1 of 2
Country (United States) 1 of 2
Year (2021) 1 of 1
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-01-12 LeadsRx

Portland, Oregon, United States

LeadsRx is a marketing analytics SaaS platform that makes it easier for marketers and agencies to measure the performance of their marketing channels. LeadsRx was founded in 2015 and is based in Portland, Oregon.

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