M&A Deal Summary

Transom Capital Group Acquires Aden & Anais

On June 13, 2023, private equity firm Transom Capital Group acquired consumer products company Aden & Anais from Swander Pace Capital

Acquisition Highlights
  • This is Transom Capital Group’s 6th transaction in the Consumer Products sector.
  • This is Transom Capital Group’s 22nd transaction in the United States.
  • This is Transom Capital Group’s 1st transaction in New York.

M&A Deal Summary

Date 2023-06-13
Target Aden & Anais
Sector Consumer Products
Buyer(s) Transom Capital Group
Sellers(s) Swander Pace Capital
Deal Type Secondary Buyout

Target

Aden & Anais

Brooklyn, New York, United States
Aden & Anais is a designer and marketer of branded baby products sold primarily through independent boutique stores. Aden & Anais was formed in 2006 and is based in Brooklyn, New York.

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Buyer(S) 1

Buyer

Transom Capital Group

El Segundo, California, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2008
PE ASSETS 600M USD
Size Middle-Market
Type Sector Agnostic
DESCRIPTION

Transom Capital Group is an operationally-focused private equity firm that seeks buyouts and control investments in middle-market companies with established revenue streams and business models. Transom is sector agnostic and will consider opportunities throughout North America. Target companies typically have cash-flows up to $100 million. Transom Capital Partners was formed in 2008 and is based in Los Angeles, California.


DEAL STATS #
Overall 22 of 26
Sector (Consumer Products) 6 of 6
Type (Secondary Buyout) 7 of 8
State (New York) 1 of 1
Country (United States) 22 of 25
Year (2023) 2 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2023-04-11 Bose Professional

Framingham, Massachusetts, United States

Bose Professional is focused on creating systems that are easy to design, install, and operate for performance, commercial, and conferencing applications. These systems can be heard all around the world, in workplaces, houses of worship, universities, restaurants, retail stores, hotels, performing arts centers, and more. Bose Professional is based in Framingham, Massachusetts.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2023-12-12 Mackie

Bothell, Washington, United States

Mackie engineers, markets and distributes a wide range of professional audio and musical instrument products worldwide. Its product lines include sound reinforcement systems, analog, and digital mixers, studio products, and bass amplifiers. Loud Audio is the parent for world-recognized brands Ampeg, EAW, Mackie, and Martin Audio. Mackie was founded in 1988 and is based in Bothell, Washington.

Sell -

Seller(S) 1

SELLER

Swander Pace Capital

San Francisco, California, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 1996
PE ASSETS 1.8B USD
Size Large
Type Sector Focused
DESCRIPTION

Swander Pace Capital (SPC) is a private equity firm focused on investing in North American middle-market consumer products companies. SPC looks for companies exhibiting strong growth potential and sales of up to $500 million. Specific areas of interest include food/beverage, household products, health living, packaging, personal care, pet products, sporting goods, specialty apparel, and specialty distribution. Prospective investment situations include management-led buyouts, consolidations, divestitures, turnarounds, recapitalizations, and growth capital financings. SPC was formed in 1996 and has offices in San Francisco, California; Bedminster, New Jersey; and Ontario, Canada.


DEAL STATS #
Overall 40 of 42
Sector (Consumer Products) 13 of 13
Type (Secondary Buyout) 14 of 15
State (New York) 4 of 4
Country (United States) 33 of 35
Year (2023) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2023-01-09 Backerhaus Veit

Mississauga, Ontario, Canada

Backerhaus Veit is a producer of artisan, European-style breads, rolls, buns, and soft pretzel products for top-tier retail and foodservice customers across North America. Backerhaus Veit was founded in 1987 and is based in Mississauga, Ontario.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2023-12-28 Boulangerie St-Méthode

Adstock, Quebec, Canada

Boulangerie St-Méthode is a supplier of healthy, value-add fresh bread products sold under the St Méthode brand to consumers through the retail grocery and club channels. Boulangerie St-Méthode was founded in 1947 and is based in Adstock, Quebec.

Buy -