M&A Deal Summary

Teads Acquires Ebuzzing

On March 25, 2014, Teads acquired marketing company Ebuzzing from GIMV

Acquisition Highlights
  • This is Teads’ 1st transaction in the Marketing sector.
  • This is Teads’ 1st transaction in France.

M&A Deal Summary

Date 2014-03-25
Target Ebuzzing
Sector Marketing
Buyer(s) Teads
Sellers(s) GIMV
Deal Type Merger

Target

Ebuzzing

Paris, France
Ebuzzing provides companies with marketing solutions that allow them to promote their brands on social media, especially by the distribution of viral videos on social media (blogs, YouTube, Facebook, Twitter, etc.). Ebuzzing was founded in 2005 and is based in Paris, France.

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Buyer(S) 1

Buyer

Teads

New York, New York, United States

Category Company
Founded 2011
Sector Marketing
Employees450
Revenue 188M EUR (2016)
DESCRIPTION

Teads, Inc. is an inventor of outstream video advertising and native video advertising marketplace. Teads’ native video advertising solutions encompass a series of formats inserted deep into media content, like the inRead playing inside articles.


DEAL STATS #
Overall 1 of 2
Sector: Marketing M&A 1 of 1
Type: Merger M&A Deals 1 of 1
Country: France M&A 1 of 1
Year: 2014 M&A 1 of 1
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2016-09-12 Brainient

London, United Kingdom

Brainient Ltd. is an online video management tool that provides cross-device video analytics and monetization solutions.

Buy -

Seller(S) 1

SELLER

GIMV

Antwerp, Belgium

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 1980
PE ASSETS 2.0B EUR
Size Large
Type Sector Agnostic
DESCRIPTION

GIMV is a Belgium based public investment company focused on private equity and venture capital investments in tech-based businesses. GIMV's private equity practice operates through its Corporate Investment unit and targets management buyouts, buy-ins, and growth capital financings of companies with annual sales between EUR15 and EUR150 million. For buyout opportunities GIMV generally takes a majority stake in businesses and for growth capital needs, GIMV takes a minority position. GIMV does not invest in publicly held companies or turnaround situations. GIMV's geographic focus is within Belgium, Netherlands, Germany, and France. GIMV also invests in Russia through Eagle Capital Partners, a partnership with KBC Private Equity. GIMV was formed in 1980 and is headquartered in Antwerp with additional offices in The Hague, Frankfurt, Munich, and Paris.


DEAL STATS #
Overall 50 of 111
Sector: Marketing M&A 2 of 3
Type: Merger M&A Deals 2 of 2
Country: France M&A 7 of 21
Year: 2014 M&A 4 of 9
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2014-03-12 Well Services Group

Pittsburgh, Pennsylvania, United States

Well Services Group is a service provider for the oil and gas industry. The company's activities are organised in three business units: Coil Services, Slickline Services and PNS (Pipeline Nitrogen Services). Well Services Group was founded in 2005 and is based in Pittsburgh, Pennyslvania.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2014-07-07 Movea SA

Grenoble, France

Movea, which is headquartered in Grenoble (France), was set up in March 2007 as a spin-out from French research institute CEA-Léti. It develops and sells solutions for recording human movement. Movea’s products are mobile, wireless, and cost and energy saving. Movea’s motion-sensing modules are aimed both at the consumer market, with pointing devices and mobile telephony, and at the health care market, including revalidation and recording of physical activities. In 2007, Movea acquired the US company Gyration, which specializes in pointing devices for digital media.

Sell $81M