M&A Deal Summary

TBWA Worldwide Acquires Dark Horses

On April 4, 2023, TBWA Worldwide acquired marketing company Dark Horses

Acquisition Highlights
  • This is TBWA Worldwide’s 3rd transaction in the Marketing sector.
  • This is TBWA Worldwide’s 3rd transaction in the United Kingdom.

M&A Deal Summary

Date 2023-04-04
Target Dark Horses
Sector Marketing
Buyer(s) TBWA Worldwide
Deal Type Add-on Acquisition

Target

Dark Horses

London, United Kingdom
Dark Horses is a sports creative agency that brings together the business of sport and creativity with a vision for a braver and more effective marketing of sport. Built on foundations of strategic rigor and creative firepower, it exists to help brands operating in sports break away from the field and reshape the boundaries of sports marketing. Dark Horses was formed in 2016 and is based in London.

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Buyer(S) 1

Buyer

TBWA Worldwide

New York, New York, United States

Category Company
Founded 1970
Sector Media
DESCRIPTION

TBWA Worldwide, Inc., a advertising company.


DEAL STATS #
Overall 4 of 4
Sector: Marketing M&A 3 of 3
Type: Add-on Acquisition M&A Deals 4 of 4
Country: United Kingdom M&A 3 of 3
Year: 2023 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-09-28 dotdotdash

Portland, Oregon, United Kingdom

dotdotdash specializes in building future-forward brand experiences at the intersection of culture and technology, with expertise in extending brand ideas into new spaces and places. With employees in Portland, Los Angeles, New York, and other markets, dotdotdash has worked with clients including adidas, PepsiCo, The North Face, and TikTok to create immersive brand experiences and technology-driven creative solutions. dotdotdash was formed in 2015 and is headquartered in Portland, Oregon.

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