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  6. Swoogo Acquires Amae Live

M&A Deal Summary

Swoogo Acquires Amae Live

On October 6, 2025, Swoogo acquired business services company Amae Live

Acquisition Highlights
  • This is Swoogo’s 1st transaction in the Business Services sector.
  • This is Swoogo’s 1st transaction in the United States.
  • This is Swoogo’s 1st transaction in Pennsylvania.

M&A Deal Summary
Date 2025-10-06
Target Amae Live
Sector Business Services
Buyer(s) Swoogo
Deal Type Add-on Acquisition

Target

Amae Live

Langhorne, Pennsylvania, United States
Amae Live is a tech and development partner that delivers smart, custom event solutions. Amae Live was formed in 2024 and is headquartered in Langhorne, Pennsylvania.

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Buyer(S) 1

Buyer

Swoogo

Los Angeles, California, United States
Category Company
Founded 2015
Sector Software
DESCRIPTION

Swoogo is an event management platform built for event professionals who want full control, repeatable workflows, and zero surprises. From global conferences to webinars, Swoogo makes it simple to build, brand, and scale unforgettable events. With expanded Professional Services, Swoogo is more than software. Swoogo was formed in 2015 and is headquartered in Los Angeles, California.

DEAL STATS #
Overall 1 of 1
Sector: Business Services M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: Pennsylvania M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2025 M&A 1 of 1
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