M&A Deal Summary

Sun Broadcasting Acquires Wftx

On September 3, 2025, Sun Broadcasting acquired media company Wftx from Scripps for 40M USD

Acquisition Highlights
  • This is Sun Broadcasting’s 1st transaction in the Media sector.
  • This is Sun Broadcasting’s largest (disclosed) transaction.
  • This is Sun Broadcasting’s 1st transaction in the United States.
  • This is Sun Broadcasting’s 1st transaction in Florida.

M&A Deal Summary

Date 2025-09-03
Target Wftx
Sector Media
Buyer(s) Sun Broadcasting
Sellers(s) Scripps
Deal Type Divestiture
Deal Value 40M USD

Target

Wftx

Fort Myers, Florida, United States
Wftx provides a mix of network programming, news, weather, and sports coverage. Wftx is based in Fort Myers, Florida.

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Buyer(S) 1

Buyer

Sun Broadcasting

Fort Myers, Florida, United States

Category Company
Sector Media
DESCRIPTION

Sun Broadcasting owns and operates radio and television stations. Sun Broadcasting's portfolio includes multiple FM and AM radio stations with formats ranging from news/talk to music. Sun Broadcasting is based in Fort Myers, Florida.


DEAL STATS #
Overall 1 of 1
Sector: Media M&A 1 of 1
Type: Divestiture M&A Deals 1 of 1
State: Florida M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2025 M&A 1 of 1
Size (of disclosed) 1 of 1

Seller(S) 1

SELLER

Scripps

Cincinnati, Ohio, United States

Category Company
Founded 1878
Sector Media
Employees5,000
Revenue 2.5B USD (2024)
DESCRIPTION

Scripps is a diverse media concern with interests in national lifestyle television networks, newspaper publishing, broadcast television, television retailing, interactive media and licensing and syndication. All of the company’s media businesses provide content and advertising services via the Internet. Scripps was founded in 1878 and is based in Cincinnati, Ohio.


DEAL STATS #
Overall 12 of 12
Sector: Media M&A 6 of 6
Type: Divestiture M&A Deals 11 of 11
State: Florida M&A 1 of 1
Country: United States M&A 11 of 11
Year: 2025 M&A 1 of 1
Size (of disclosed) 5 of 9
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-02-17 Triton Digital

Sherman Oaks, California, United States

Triton Digital LLC is an end-to-end software vendor to the digital audio marketplace, enabling audio streaming, advertising, audience measurement, and online presence to audio publishers. and Triton Digital provides services in over 40 countries, the Directors believe Triton to be one of the largest technology and service providers to the online audio industry. Triton Digital was founded in 2006 and is based in Sherman Oaks, California.

Sell $230M