M&A Deal Summary

Spectrio Acquires Message On Hold Plus

On April 15, 2015, Spectrio acquired marketing company Message On Hold Plus

Acquisition Highlights
  • This is Spectrio’s 4th transaction in the Marketing sector.
  • This is Spectrio’s 6th transaction in the United States.
  • This is Spectrio’s 1st transaction in North Carolina.

M&A Deal Summary

Date 2015-04-15
Target Message On Hold Plus
Sector Marketing
Buyer(s) Spectrio
Deal Type Add-on Acquisition

Target

Message On Hold Plus

Greensboro, North Carolina, United States
MOHPlus is a provider of on-hold marketing messaging and related services.

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Buyer(S) 1

Buyer

Spectrio

Tampa, Florida, United States

Category Company
Founded 1986
Sector Marketing
DESCRIPTION

Spectrio is a provider of technology-enabled, customer engagement, and content management solutions, including digital signage, interactive kiosks, on-hold marketing, on-premise messaging & music, and Wi-Fi marketing. Spectrio's subscription-based model is underpinned by a large, proprietary content library including 10,000+ templates and 100,000+ pieces of customized, vertical-specific content delivered through a proprietary, cloud-based content management software platform that enables scalable, efficient deployment of brand-compliant content for its large, diverse, and location-based clients. Spectrio was founded in 1986 and is based in Tampa, Florida.


DEAL STATS #
Overall 6 of 18
Sector (Marketing) 4 of 5
Type (Add-on Acquisition) 5 of 17
State (North Carolina) 1 of 2
Country (United States) 6 of 16
Year (2015) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2015-03-02 Sound Marketing Concepts

Rocky Hill, Connecticut, United States

Sound Marketing Concepts provides on-hold marketing messaging and related services, with a focus on the health care market.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2016-01-20 Vital Media

Charlotte, North Carolina, United States

Vital Media provides on-hold marketing messaging and digital signage services for the automotive market.

Buy -