M&A Deal Summary

Snyder s-Lance Acquires Baptista s Bakery

On May 7, 2014, Snyder s-Lance acquired food company Baptista s Bakery

Acquisition Highlights
  • This is Snyder s-Lance’s 5th transaction in the Food sector.
  • This is Snyder s-Lance’s 8th transaction in the United States.
  • This is Snyder s-Lance’s 1st transaction in Wisconsin.

M&A Deal Summary

Date 2014-05-07
Target Baptista s Bakery
Sector Food
Buyer(s) Snyder s-Lance
Deal Type Add-on Acquisition
Advisor(s) William Blair (Financial)
Foley & Lardner (Legal)

Target

Baptista s Bakery

Franklin, Wisconsin, United States
Baptista's Bakery, Inc. is a producer of baked snack foods and "better for you" snacks consistent with emerging consumer trends.

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Buyer(S) 1

Buyer

Snyder s-Lance

Charlotte, North Carolina, United States

Category Company
Founded 1912
Sector Food
Employees5,000
Revenue 1.7B USD (2016)
DESCRIPTION

Snyder's-Lance, Inc. is a manufacturer and marketer of snack foods throughout the United States and internationally. Snyder's-Lance products include pretzels, sandwich crackers, potato chips, cookies, tortilla chips, restaurant style crackers, nuts and other snacks. Products are distributed nationally through grocery and mass merchandisers, convenience stores, club stores, food service outlets and other channels.


DEAL STATS #
Overall 8 of 9
Sector (Food) 5 of 6
Type (Add-on Acquisition) 8 of 9
State (Wisconsin) 1 of 1
Country (United States) 8 of 9
Year (2014) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2014-05-07 Lance Private Brands - Snyder’s-Lance

Burlington, Iowa, United States

Lance Private Brands, a private label manufacturer of cookies.

Sell $430M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2016-02-29 National Pecan

San Francisco, California, United States

National Pecan provides both in-shell and shelled pecans and pecan-based products around the world. National Pecan was founded in 1912 and is based in Stockton, California.

Buy $1.3B