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M&A Deal Summary

ShowHeroes Acquires PlayAd Media Group

On November 10, 2021, ShowHeroes acquired media company PlayAd Media Group

Acquisition Highlights
  • This is ShowHeroes’ 1st transaction in the Media sector.
  • This is ShowHeroes’ 1st transaction in Sweden.

M&A Deal Summary
Date 2021-11-10
Target PlayAd Media Group
Sector Media
Buyer(s) ShowHeroes
Deal Type Add-on Acquisition

Target

PlayAd Media Group

Stockholm, Sweden
PlayAd Media Group is an independent technology driven digital media company offers advertisers, publishers and content providers a complete solution for online video. PlayAd Media Group is based in Stockholm, Sweden.

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Buyer(S) 1

Buyer

ShowHeroes

Berlin, Germany
Category Company
Founded 2016
Sector Marketing
DESCRIPTION

ShowHeroes is an independent provider of digital video solutions for publishers and advertisers. ShowHeroes was founded in 2016 and is based in Berlin, Germany.

DEAL STATS #
Overall 1 of 2
Sector (Media) 1 of 2
Type (Add-on Acquisition) 1 of 2
Country (Sweden) 1 of 1
Year (2021) 1 of 1
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-02-02 smartclip LATAM

Hamburg, Germany

smartclip LATAM is a provider of an advertisers cutting-edge, online video advertising solutions for multiple screens. smartclip LATAM was founded in 2008 and is based in Hamburg, Germany.

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