Investment Summary

Shamrock Capital Advisors Invests In EDO

On April 6, 2022, private equity firm Shamrock Capital Advisors invested in information services company EDO

Investment Highlights
  • This is Shamrock Capital Advisors’ 2nd transaction in the Information Services sector.
  • This is Shamrock Capital Advisors’ 38th transaction in the United States.
  • This is Shamrock Capital Advisors’ 10th transaction in New York.

Investment Summary
Date 2022-04-06
Target EDO
Sector Information Services
Investor(s) Shamrock Capital Advisors
Deal Type Growth Capital
Advisor(s) Moelis & Co. (Financial)
Cooley (Legal)

Target

EDO

New York, New York, United States
EDO is a data, measurement and analytics company that informs media, creative and audience advertising investments across all Convergent TV platforms by measuring and optimizing for what triggers consumer behavior. The company applies data science software and unique behavioral metrics to help its clients – marketers, TV networks, and agencies. EDO is based in New York City.

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Investor(S) 1

Investor

Shamrock Capital Advisors

Los Angeles, California, United States

Investor Investor Investor Investor Investor

Category Private Equity Firm
Founded 1978
PE ASSETS 3.5B USD
Size Large
Type Sector Focused
DESCRIPTION

Shamrock Capital Advisors is a private investment focused exclusively on the media, entertainment, marketing, and communications sectors. The Firm will consider both control and minority positions and looks to commit $30 to $300 million per transaction. Target transactions include growth equity, leveraged/management buyouts, and recapitalizations. Shamrock was originally formed in 1978 as the investment vehicle for Roy Disney. The Firm is based in Los Angeles, California.

DEAL STATS #
Overall 41 of 48
Sector (Information Services) 2 of 3
Type (Growth Capital) 18 of 24
State (New York) 10 of 11
Country (United States) 38 of 45
Year (2022) 1 of 6
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-09-18 SpotOn

San Francisco, California, United States

SpotOn is a payments and software company redefining the merchant services industry. SpotOn brings together payment processing, customer engagement and business management solutions, giving merchants richer data and tools that empower them to more effectively run and grow their business. SpotOn is based in San Francisco, California.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-05-04 SaveLive

Los Angeles, California, United States

SaveLive brings scalable services and advantages to independent venue owners and secondary markets. SaveLive partners with iconic venues and promoters to grow their brand and business. SaveLive is based in Los Angeles, California.

Buy -
Mergr

Product

Company

Legal