Investment Summary

Seaport Capital and Stellus Capital Management Invest In Pearl Media

On April 28, 2022, private equity firms Seaport Capital and Stellus Capital Management invested in marketing company Pearl Media

Investment Highlights
  • This is Seaport Capital’s 4th and Stellus Capital Management’s 5th transaction in the Marketing sector.
  • This is Seaport Capital’s 35th and Stellus Capital Management’s 39th transaction in the United States.
  • This is Seaport Capital’s 2nd and Stellus Capital Management’s 2nd transaction in New Jersey.

Investment Summary

Date 2022-04-28
Target Pearl Media
Sector Marketing
Investor(s) Seaport Capital
Stellus Capital Management
Deal Type Acquisition Financing

Target

Pearl Media

Montclair, New Jersey, United States
Pearl Media develops, manages, and sells unique marketing, digital, and static media opportunities. Working with real estate assets, Pearl develops urban core, mixed-use commercial space, transit centers, and transit adjacent properties in top markets with premium place-based static and digital signage. It targets and transforms large format static properties and vacant storefronts into best-in-market out-of-home advertising opportunities. Pearl Media is based in Montclair, New Jersey.

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Investor(S) 2

Investor

Seaport Capital

New York, New York, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 1997
Size Middle-Market
Type Sector Focused
DESCRIPTION

Seaport Capital is a private equity firm that targets equity and mezzanine investments in private middle-market companies. Funds are generally used to support late-stage growth opportunities, as well as buyouts and recapitalizations. Seaport prefers businesses with high margins and recurring revenues. Sectors of interest include marketing services, publishing, media, communications, business services, education, software, cable, and information services. Seaport seeks private companies valued between $25 and $150 million and looks to commit up to $40 million of equity per transaction. Seaport requires board representation and typically holds investments for three to seven years. Seaport Capital was formed in 1997 and is based in New York City.


DEAL STATS #
Overall 37 of 38
Sector: Marketing M&A 4 of 4
Type: Acquisition Financing M&A Deals 1 of 1
State: New Jersey M&A 2 of 2
Country: United States M&A 35 of 36
Year: 2022 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-11-09 Family Entertainment Live

Medina, Ohio, United States

Family Entertainment Live is a diversified entertainment holding company, solidifying a partnership that will bring highly sought-after family-oriented live events to audiences worldwide. The Company's live event formats include Magic of Lights, an outdoor holiday lights experience displayed at venues throughout North America, and Hot Wheels Monster Trucks Live, a Hot Wheels-themed monster truck show presented both in North America and internationally. Family Entertainment Live is headquartered in Medina, Ohio.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-05-25 eostar

Holland, Michigan, United States

eostar is a provider of end-to-end software solutions for beverage distributors, including route accounting, warehouse management, forecasting, and mobile sales capabilities through its proprietary software. eostar was established in 1986 and is based in Holland, Michigan.

Sell -
Investor

Stellus Capital Management

Houston, Texas, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2004
PE ASSETS 3.4B USD
Size Large
Type Sector Agnostic
DESCRIPTION

Stellus Capital Management is a provider of debt and equity capital to middle-market companies headquartered throughout the US and Canada. For credit commitments, Stellus looks to provide $10 to $50 million of capital to help support buyouts, acquisitions, recapitalization, growth opportunities, rescue financing, distressed situations, as well as bridge loans. Sectors' of interest for Stellus' credit practice includes business services, energy, general industrial, government, healthcare, software and specialty finance. Stellus' equity practice seeks to provide $20 to $100 million to small and mid-sized energy (upstream, oilfield services, midstream) companies. Stellus Capital was originally formed in 2004 as Laminar Direct Capital and operated as the direct investing unit of D.E. Shaw. The Group became independent in 2012. Stellus has offices in Houston, New York City, and Washington DC.


DEAL STATS #
Overall 40 of 86
Sector: Marketing M&A 5 of 10
Type: Acquisition Financing M&A Deals 1 of 1
State: New Jersey M&A 2 of 2
Country: United States M&A 39 of 83
Year: 2022 M&A 9 of 21
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-04-13 Inoapps

Aberdeen, United Kingdom

Inoapps is a provider of consulting, implementation and hosting, and managed services for Oracle applications, technology, and hardware. Inoapps was founded in 2006 and is based in Aberdeen, United Kingdom.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-05-02 Florachem

Jacksonville, Florida, United States

Florachem is a distributor of specialty aroma chemicals and essential oils to the fragrance, flavor, consumer, and industrial products industries. Florachem was founded in 1988 and is based in Jacksonville, Florida.

Buy -