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M&A Deal Summary

Royal Sanders Acquires Herkel

On January 7, 2021, Royal Sanders acquired consumer products company Herkel from Wagram

Acquisition Highlights
  • This is Royal Sanders’ 1st transaction in the Consumer Products sector.
  • This is Royal Sanders’ 1st transaction in the Netherlands.

M&A Deal Summary
Date 2021-01-07
Target Herkel
Sector Consumer Products
Buyer(s) Royal Sanders
Sellers(s) Wagram
Deal Type Add-on Acquisition

Target

Herkel

Zeewolde, Netherlands
Herkel is a multi-faceted company that manufactures food supplements, cosmetics, pharmaceutical ingredients, and end products. Herkel was formed in 1915 and is based in Zeewolde, Netherlands.

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Buyer(S) 1

Buyer

Royal Sanders

Vlijmen, Netherlands
Category Company
Founded 1851
Sector Consumer Products
DESCRIPTION

Royal Sanders is a manufacturer and distributor of personal care products such as skin care, bath & shower, hair care, body care, deodorants, sun care, fragrances and oral care. Royal Sanders was founded in 1851 and is based in Vlijmen, Netherlands.

DEAL STATS #
Overall 1 of 1
Sector: Consumer Products M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
Country: Netherlands M&A 1 of 1
Year: 2021 M&A 1 of 1

Seller(S) 1

SELLER

Wagram

Voorhout, Netherlands
Category Private Equity Firm
Founded 1996
Size Small
Type Sector Agnostic
DESCRIPTION

Wagram Equity Partners BV is a private investment firm specializing in turnarounds, MBOs, MBIs, carve-outs and expansion financings. The Firm targets middle-market companies located primarily in the Netherlands, as well as select opportunities in France. Wagram seeks to hold majority positions. Wagram Equity Partners BV was formed in 1996 and is based in Voorhout.

DEAL STATS #
Overall 15 of 16
Sector: Consumer Products M&A 2 of 2
Type: Add-on Acquisition M&A Deals 6 of 7
Country: Netherlands M&A 12 of 13
Year: 2021 M&A 1 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2020-06-18 Nijhuis Industries

Doetinchem, Netherlands

Nijhuis Water Technology is specialized in the design, production, and installation of advanced industrial water and wastewater treatment solutions with a worldwide footprint. Nijhuis was formed in 1904 and is based in Doetinchem, Netherlands.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-10-01 Edelman

Reeuwijk, Netherlands

Edelman imports and sells home and garden decorations to garden centers and home decor stores. The product portfolio consists of 11,000 articles, of which 65% is renewed every year. Edelman was formed in 1898 and is based in Reeuwijk, Netherlands.

Sell -
Mergr

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