M&A Deal Summary

Rollins Acquires Saela

On April 2, 2025, Rollins acquired consumer services company Saela

Acquisition Highlights
  • This is Rollins’ 21st transaction in the Consumer Services sector.
  • This is Rollins’ 16th transaction in the United States.
  • This is Rollins’ 2nd transaction in Utah.

M&A Deal Summary

Date 2025-04-02
Target Saela
Sector Consumer Services
Buyer(s) Rollins
Deal Type Add-on Acquisition
Advisor(s) The Potomac Company (Financial)

Target

Saela

Orem, Utah, United States
Saela is a pest management company that provides services for both residential and commercial customers across nine states. The Company has a diversified approach to customer acquisition, deploying traditional inside sales teams, technician sales efforts, as well as door-to-door marketing services. Saela was formed in 2008 and is based in Orem, Utah.

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Buyer(S) 1

Buyer

Rollins

Atlanta, Georgia, United States

Category Company
Founded 1948
Sector Consumer Services
Employees20,000
Revenue 3.4B USD (2024)
DESCRIPTION
Rollins' corporate headquarters in Atlanta, Georgia.
Rollins' corporate headquarters in Atlanta, Georgia.

Rollins is an international service company providing pest and termite control services through its wholly-owned subsidiaries to both residential and commercial customers in North America and Australia with international franchises in Central America, the Caribbean, the Middle East, Asia, the Mediterranean, Europe, Africa and Mexico. Rollins was founded in 1948 and is based in Atlanta, Georgia.


DEAL STATS #
Overall 25 of 25
Sector: Consumer Services M&A 21 of 21
Type: Add-on Acquisition M&A Deals 23 of 23
State: Utah M&A 2 of 2
Country: United States M&A 16 of 16
Year: 2025 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2023-04-05 Fox Pest Control

Logan, Utah, United States

Fox Pest Control has consistently grown and now provides services for residential customers across 13 states. In addition to door-to-door marketing services, the Company has rapidly expanded through digital channels and is a leader in many of the communities it serves. Fox Pest Control was formed in 2012 and is based in Logan, Utah.

Buy $350M