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  5. rEvolution Marketing Acquires WePlay

M&A Deal Summary

rEvolution Marketing Acquires WePlay

On September 26, 2024, rEvolution Marketing acquired marketing company WePlay

Acquisition Highlights
  • This is rEvolution Marketing’s 2nd transaction in the Marketing sector.
  • This is rEvolution Marketing’s 2nd transaction in the United Kingdom.

M&A Deal Summary
Date 2024-09-26
Target WePlay
Sector Marketing
Buyer(s) rEvolution Marketing
Deal Type Add-on Acquisition

Target

WePlay

London, United Kingdom
WePlay is a sports marketing agency specializing in fan engagement, direct-to-consumer marketing, and monetization. Combining creative innovation with performance-driven strategies, WePlay partners with top sports organizations worldwide to drive digital growth and commercial success. WePlay was formed in 2012 and is headquartered in London, England.

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Buyer(S) 1

Buyer

rEvolution Marketing

Chicago, Illinois, United States
Category Company
Founded 2001
Sector Marketing
DESCRIPTION

rEvolution Marketing LLC is an independent, fully integrated sports marketing agency, which creates sponsorship and marketing campaigns by deploying a team of service experts throughout the global sports industry. rEvolution Marketing LLC was founded in 2001 and is based in Chicago, Illinois.

DEAL STATS #
Overall 2 of 2
Sector: Marketing M&A 2 of 2
Type: Add-on Acquisition M&A Deals 2 of 2
Country: United Kingdom M&A 2 of 2
Year: 2024 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2018-08-16 Revolution Sports Marketing Group

London, United Kingdom

Revolution Sports Marketing Group is a provider of sponsorship consulting & activation, sports, business and lifestyle PR and event management. Revolution Sports Marketing Group was founded in 2003 and is based in London, United Kingdom.

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