M&A Deal Summary

Newell Brands Acquires Aprica Kassai

On April 1, 2008, Newell Brands acquired consumer products company Aprica Kassai

Acquisition Highlights
  • This is Newell Brands’ 5th transaction in the Consumer Products sector.
  • This is Newell Brands’ 1st transaction in Japan.

M&A Deal Summary

Date 2008-04-01
Target Aprica Kassai
Sector Consumer Products
Buyer(s) Newell Brands
Deal Type Add-on Acquisition

Target

Aprica Kassai

Osaka, Japan
Aprica Kassai, Inc. a maker of strollers, car seats and other children's products built on a foundation of science, paired with an artful sense of design to create products that function as well as they look, headquartered in Osaka, Japan.

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Buyer(S) 1

Buyer

Newell Brands

Atlanta, Georgia, United States

Category Company
Founded 1903
Sector Consumer Products
Employees24,600
Revenue 8.1B USD (2023)
DESCRIPTION
Entrance to Newell Brands' corporate headquarters in Atlanta, Georgia.
Entrance to Newell Brands' corporate headquarters in Atlanta, Georgia.

Newell Brands is a marketer of consumer and commercial products. The Company's portfolio of leading brands include Rubbermaid, Sharpie, Graco, Calphalon, Irwin, Lenox, Levolor, Paper Mate, Dymo, Waterman, Parker, Goody, Rubbermaid Commercial Products and Aprica. Newell Brands was formerly known as Newell Rubbermaid. Newell Brands was founded in 1903 and is based in Atlanta, Georgia.


DEAL STATS #
Overall 13 of 23
Sector (Consumer Products) 5 of 14
Type (Add-on Acquisition) 11 of 19
Country (Japan) 1 of 1
Year (2008) 2 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2008-04-01 Technical Concepts

Winchester, Virginia, United States

Technical Concepts, LLC is a designer and marketer of 'touch-free' automated products and other related products and services for hygiene and odor control in 'away from home' restrooms. An inventing, manufacturing and commercializing reliable, cost-effective product systems designed to meet the hygiene and touch free needs in washrooms and at washstations.

Buy $445M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2008-06-01 Solano International

Atlanta, Georgia, United States

Solano International is a provider of salon tools for salon stylists in the United States.

Buy -