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  6. NATIONAL Public Relations Acquires SHIFT Communications

M&A Deal Summary

NATIONAL Public Relations Acquires SHIFT Communications

On May 4, 2016, NATIONAL Public Relations acquired marketing company SHIFT Communications

Acquisition Highlights
  • This is NATIONAL Public Relations’ 1st transaction in the Marketing sector.
  • This is NATIONAL Public Relations’ 1st transaction in the United States.
  • This is NATIONAL Public Relations’ 1st transaction in Massachusetts.

M&A Deal Summary
Date 2016-05-04
Target SHIFT Communications
Sector Marketing
Buyer(s) NATIONAL Public Relations
Deal Type Add-on Acquisition

Target

SHIFT Communications

Newton, Massachusetts, United States
SHIFT Communications, Inc. is a national public relations firm that represents some of the best-known enterprise and consumer brands, including Citrix, Demandbase, Hawaii Visitors and Convention Bureau, McDonald’s, Orchard Supply Hardware, Red Hat, RSA Conference, Webroot and Whole Foods Market.

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Buyer(S) 1

Buyer

NATIONAL Public Relations

Montreal, Quebec, Canada
Category Company
Founded 1976
Sector Media
DESCRIPTION

NATIONAL Public Relations, Inc. is a public relations firm, It offers a full range of strategic communications services, including corporate communications, investor relations, public affairs, stakeholder engagement, marketing, healthcare and digital communications.

DEAL STATS #
Overall 2 of 3
Sector (Marketing) 1 of 2
Type (Add-on Acquisition) 1 of 2
State (Massachusetts) 1 of 1
Country (United States) 1 of 1
Year (2016) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2015-07-14 The Equicom Group

Toronto, Ontario, Canada

The Equicom Group is a investor relations and financial communications firm.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2018-07-05 Octane Strategies

Montreal, Quebec, Canada

Octane Strategies, Inc. is a firm specializing in public relations, government relations, and community relations. Octane Strategies, Inc. was founded in 1990 and is based in Montreal, Quebec.

Buy -
Mergr

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