M&A Deal Summary

Merlin Entertainments Acquires Gardaland Srl

On November 13, 2006, Merlin Entertainments acquired leisure company Gardaland Srl

Acquisition Highlights
  • This is Merlin Entertainments’ 2nd transaction in the Leisure sector.
  • This is Merlin Entertainments’ 1st transaction in Italy.

M&A Deal Summary

Date 2006-11-13
Target Gardaland Srl
Sector Leisure
Buyer(s) Merlin Entertainments
Deal Type Add-on Acquisition

Target

Gardaland Srl

Castelnuovo del Garda Verona, Italy
Gardaland is the biggest theme park in Italy and one of the largest in Europe, with approximately 3 million visitors per year.

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Buyer(S) 1

Buyer

Merlin Entertainments

Poole, United Kingdom

Category Company
Founded 1999
Sector Leisure
Employees28,000
Revenue 1.7B GBP (2018)
DESCRIPTION

Merlin Entertainments is an European entertainments company operating in Europe. Merlin runs 124 attractions in 25 countries across four continents. Merlin Entertainments was formed in 1999 and is headquartered in Poole, England.


DEAL STATS #
Overall 2 of 4
Sector: Leisure M&A 2 of 4
Type: Add-on Acquisition M&A Deals 1 of 3
Country: Italy M&A 1 of 1
Year: 2006 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2005-07-13 LEGOLAND Parks

Billund, Denmark

LEGOLAND Parks consists of four family theme parks in England, Germany, California and Denmark -where the company also has a 176 room hotel. LEGOLAND is based around the popular LEGO construction toys and has a strong appeal for families with younger children.

Buy €375M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2007-03-05 Tussauds Group

Chessington, United Kingdom

The Tussauds Group is one of Europe’s leading visitor attraction businesses. The Tussauds Group consists of City Centre Attractions (Six Madame Tussauds – London, New York, Amsterdam, Las Vegas, Shanghai, Hong Kong; The British Airways London Eye and Warwick Castle); and Theme Parks (Alton Towers; Thorpe Park; Chessington World of Adventures in the UK and Heide Park in Germany).

Buy £1.0B