M&A Deal Summary

Meet The People Acquires Yeoman Technology Group

On June 3, 2025, Meet The People acquired marketing company Yeoman Technology Group

Acquisition Highlights
  • This is Meet The People’s 1st transaction in the Marketing sector.
  • This is Meet The People’s 1st transaction in the United States.
  • This is Meet The People’s 1st transaction in New Hampshire.

M&A Deal Summary

Date 2025-06-03
Target Yeoman Technology Group
Sector Marketing
Buyer(s) Meet The People
Deal Type Add-on Acquisition

Target

Yeoman Technology Group

Portsmouth, New Hampshire, United States
Yeoman Technology Group is a consultancy specializing in the management, optimization, and execution of organic and paid Retail Media strategies across Amazon, Walmart, Target, and other platforms. Yeoman Technology Group was founded in 2009 and is based in Portsmouth, New Hampshire.

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Buyer(S) 1

Buyer

Meet The People

New York, New York, United States

Category Company
Sector Marketing
DESCRIPTION

Meet The People is an international family of unified but independent agencies encompassing varying disciplines across the marketing and advertising. Meet The People is based in New York City.


DEAL STATS #
Overall 2 of 2
Sector: Marketing M&A 1 of 1
Type: Add-on Acquisition M&A Deals 2 of 2
State: New Hampshire M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2025 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2023-06-29 Saltwater Collective

Ottawa, Ontario, Canada

Saltwater Collective is a designee and manufacturer of elevated sustainable swimwear and basics. Saltwater Collective is based in Ottawa, Ontario.

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