Investment Summary

Kingswood Capital Management and First Bev Invest In G Fuel

On November 16, 2023, private equity firm Kingswood Capital Management and growth capital firm First Bev invested in beverage company G Fuel

Investment Highlights
  • This is Kingswood Capital Management’s 1st and First Bev’s 11th transaction in the Beverages sector.
  • This is Kingswood Capital Management’s 11th and First Bev’s 12th transaction in the United States.
  • This is Kingswood Capital Management’s 1st and First Bev’s 2nd transaction in New York.

Investment Summary
Date 2023-11-16
Target G Fuel
Sector Beverages
Investor(s) Kingswood Capital Management
First Bev
Deal Type Growth Capital

Target

G Fuel

Hauppauge, New York, United States
G Fuel provides clients with performance-driven alternatives to standard energy drink products. The company's products include Energy Formula, ready-to-drink cans, and powdered Hydration Formula. G Fuel is based in Hauppauge, New York.

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Investor(S) 2

Investor

Kingswood Capital Management

Category Private Equity Firm
Founded 2013
Size Small
Type Sector Agnostic
DESCRIPTION

Kingswood Capital Management is an operationally focused private equity firm focused on complex situations throughout North America. The Firm targets control positions in middle-market companies with revenues of $100 to $500 million. Sectors of interest include business services, consumer, retail, energy, industrials, technology, media, communications, and value-added distribution. Kingswood Capital Management was established in 2013 and is based in Los Angeles, California.

DEAL STATS #
Overall 13 of 19
Sector (Beverages) 1 of 1
Type (Growth Capital) 3 of 3
State (New York) 1 of 1
Country (United States) 11 of 16
Year (2023) 3 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2023-10-24 Covenant Testing Technologies

The Woodlands, Texas, United States

Covenant Testing Technologies provides flowback and well testing services with a special focus on horizontal and pad drilling for the upstream oil and gas services industry. Covenant Testing Technologies was founded in 2013 and is based in The Woodlands, Texas.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2024-02-12 Progress Lighting

Greenville, South Carolina, United States

Progress Lighting provides a source for residential and light commercial decorative lighting solutions with thousands of fixture designs to meet the needs of any project. The Company offers quality lighting products and solutions that deliver aesthetic appeal, stellar performance, easy installation, and value to the residential new construction and renovation & remodel end markets. Progress Lighting is based in Greenville, South Carolina.

Buy -
Investor

First Bev

Investor Investor Investor Investor Investor

Category Growth Capital Firm
Size Small
Type Sector Focused
DESCRIPTION

First Bev is a private investment firm focused on the beverage industry. First Bev looks to invest in emerging beverage companies throughout the US. The Firm pursues companies that can benefit from value-added services including support with distribution, supply chain, strategic planning, marketing, operations, finance, board development and human resources. Target companies typically have $1 to $15 million in revenue. First Bev was formed in 2005 and is based in Los Angeles, California.

DEAL STATS #
Overall 13 of 13
Sector (Beverages) 11 of 11
Type (Growth Capital) 8 of 8
State (New York) 2 of 2
Country (United States) 12 of 12
Year (2023) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-03-05 Essentia Water

Bothell, Washington, United States

Essentia Water is a provider of enhanced, alkaline water. Essentia uses a proprietary process that results in electrolyte-enhanced water with an alkaline 9.5 pH. Essentia hydrates restore and balances to promote optimal health. Led by founder Ken Uptain, the Company has grown rapidly in recent years, expanding distribution across North America. Essentia Water was founded in 1998 and is based in Bothell, Washington.

Sell $192M
Mergr

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