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M&A Deal Summary

J. Knipper Acquires MediMedia Health s Sample Management Lines

On January 7, 2014, J. Knipper acquired marketing company MediMedia Health s Sample Management Lines from StayWell

Acquisition Highlights
  • This is J. Knipper’s 1st transaction in the Marketing sector.
  • This is J. Knipper’s 2nd transaction in the United States.

M&A Deal Summary
Date 2014-01-07
Target MediMedia Health s Sample Management Lines
Sector Marketing
Buyer(s) J. Knipper
Sellers(s) StayWell
Deal Type Divestiture

Target

MediMedia Health s Sample Management Lines

United States
MediMedia Health's sample management lines of business. These services include direct-to- provider (DTP) sample fulfillment, patient assistance programs and animal health services, as well as call center and regulatory compliance services that accompany these activities.

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Buyer(S) 1

Buyer

J. Knipper

Lakewood, New Jersey, United States
Category Company
Founded 1986
Sector Marketing
DESCRIPTION

J. Knipper provides healthcare marketing solutions to the pharmaceutical, biotech, life sciences and medical device industries in the United States. The Company offers sample fulfillment & distribution, direct marketing, data services, sample compliance and third-party logistics solutions and serves over 100 life sciences companies, including 18 of the top 20 U.S pharmaceutical companies. J. Knipper was founded in 1986 and is headquartered in Lakewood, New Jersey.

DEAL STATS #
Overall 2 of 2
Sector: Marketing M&A 1 of 1
Type: Divestiture M&A Deals 2 of 2
Country: United States M&A 2 of 2
Year: 2014 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2010-12-08 Competitor Pharmagistics

Somerset, New Jersey, United States

Pharmagistics offers four key services: distribution of samples and literature to pharmaceutical sales forces, direct marketing solutions (direct-to-practitioner), PDMA compliant sample accountability services and specialty logistical services.

Buy -

Seller(S) 1

SELLER

StayWell

Yardley, Pennsylvania, United States
Category Company
Founded 1978
Sector Publishing
DESCRIPTION

Staywell is a health empowerment company that enables populations to improve health outcomes through the science of behavior change. Staywell was founded in 1978 and is headquartered in St. Paul, Minnesota.

DEAL STATS #
Overall 3 of 4
Sector: Marketing M&A 1 of 1
Type: Divestiture M&A Deals 3 of 4
Country: United States M&A 3 of 4
Year: 2014 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2011-07-10 Vetstreet

Yardley, Pennsylvania, United States

Vetstreet is a software as a service (SaaS) provider of marketing solutions and health information analytics to veterinary practices and animal health product manufacturers. Vetstreet was formed in 2000 and is based in Yardley, Pennsylvania.

Sell $146M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2015-02-02 MediMedia Pharma Solutions

Yardley, Pennsylvania, United States

MediaMedia Pharma Solutions is a combination of MediMedia Managed Markets and Complete HealthCare Communications. The company is a provider of strategic payer-validated market access solutions for the biopharmaceutical and medical device industries.

Sell $120M
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