M&A Deal Summary

Invictus Growth Partners Acquires StructuredWeb

On January 22, 2025, growth capital firm Invictus Growth Partners acquired internet software and services company StructuredWeb from Argentum Capital Partners

Acquisition Highlights
  • This is Invictus Growth Partners’ 2nd transaction in the Internet Software and Services sector.
  • This is Invictus Growth Partners’ 9th transaction in the United States.
  • This is Invictus Growth Partners’ 3rd transaction in New York.

M&A Deal Summary

Date 2025-01-22
Target StructuredWeb
Sector Internet Software and Services
Buyer(s) Invictus Growth Partners
Sellers(s) Argentum Capital Partners
Deal Type Secondary Buyout

Target

StructuredWeb

New York, New York, United States
StructuredWeb provides a suite of web-based sales and marketing automation solutions delivered on-demand, helping businesses and distribution channels to reduce costs, improve conversions, and close more deals. StructuredWeb was established in 1998 and is based in New York, New York.

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Buyer(S) 1

DESCRIPTION

Invictus Growth Partners is a growth-oriented investment firm focused on acquiring and growing cloud software companies. The Firm will consider bootstrapped and venture-backed companies with strong revenue growth and established customers. Invictus Growth Partners was formed in 2019 and is headquartered in San Mateo, California.


DEAL STATS #
Overall 9 of 10
Sector: Internet Software and Services M&A 2 of 2
Type: Secondary Buyout M&A Deals 1 of 1
State: New York M&A 3 of 3
Country: United States M&A 9 of 10
Year: 2025 M&A 1 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2024-09-24 Campfire Interactive

Ann Arbor, Michigan, United States

Campfire Interactive is a SaaS provider of core business applications for the manufacturing industry, offering a differentiated and modular platform that meets the evolving needs of manufacturers. The platform enables companies to gain deep insights into their demand environment, achieve visibility into complex input costs, and integrate in real-time with third-party technologies. Its comprehensive suite includes modules for Opportunity Management & Sales Forecasting, Costing, Pricing, and Quoting, among others. Campfire Interactive was founded in 2000 and is based in Ann Arbor, Michigan.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2025-06-25 Novi Labs

Austin, Texas, United States

Novi Labs is an AI-first energy analytics platform redefining how energy operators and investors make high-stakes capital decisions. The company delivers accurate well-level forecasts and development insights. Novi is headquartered in Austin, Texas.

Buy -

Seller(S) 1

SELLER

Argentum Capital Partners

New York, New York, United States

Investor Investor Investor Investor Investor


Category Growth Capital Firm
Founded 1988
PE ASSETS 400M USD
Size Middle-Market
Type Sector Agnostic
DESCRIPTION

Argentum Capital Partners is a private equity firm focused on investing in small to mid-sized companies with proven business models and the ability to become market leaders. Prospective transaction situations include growth capital financing, management buyouts, platform acquisitions, and recapitalization. The firm typically takes minority positions, except in the case of management buyouts. Industry sectors of interest include business services, healthcare, and technology. Argentum generally prefers opportunities located in the Eastern US, but will consider companies across the US. Argentum Capital Partners was formed in 1988 and is based in New York City.


DEAL STATS #
Overall 45 of 47
Sector: Internet Software and Services M&A 8 of 8
Type: Secondary Buyout M&A Deals 7 of 8
State: New York M&A 5 of 5
Country: United States M&A 43 of 45
Year: 2025 M&A 1 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2024-11-12 Alarm Masters

Spring, Texas, United States

Alarm Masters is a provider of fire alarm, safety, monitoring, and security services. Alarm Masters is based in Spring, Texas.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2025-02-11 Launch

Oak Brook, Illinois, United States

Launch is a provider of workforce solutions to the aviation industry, and serves leading airlines, MROs, OEMs, and aircraft service centers. Launch was founded in 2011 and is based in Oak Brook, Illinois.

Sell -