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Investment Summary

Initiative & Finance Invests In Groupe SCP

On July 7, 2022, private equity firm Initiative & Finance invested in marketing company Groupe SCP

Investment Highlights
  • This is Initiative & Finance’s 3rd transaction in the Marketing sector.
  • This is Initiative & Finance’s 27th transaction in France.

Investment Summary
Date 2022-07-07
Target Groupe SCP
Sector Marketing
Investor(s) Initiative & Finance
Deal Type Stake Purchase
Advisor(s) Natixis Partners (Financial)

Target

Groupe SCP

Levallois-Perret, France
Groupe SCP is a communication agency with a unique positioning, carrying out TV, digital and press advertising campaigns for mainly local advertisers. SCP offers its advertisers access to national media thanks to its ability to establish long-standing partnerships with broadcasters with large audiences, while creating offers adapted to SMEs at advantageous and accessible rates. The efficiency of its organization allows it to approach SMEs / ETIs directly and meet their expectations by offering them a turnkey solution taking charge of writing articles or filming video spots. Groupe SCP was founded in 2008 and is based in Levallois-Perret, France.

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Investor(S) 1

Investor

Initiative & Finance

Investor Investor Investor Investor Investor

Category Private Equity Firm
Founded 1984
Size Small
Type Sector Agnostic
DESCRIPTION

Initiative & Finance is a private equity firm that targets small and mid-sized companies in France, Belgium, and Switzerland across all sectors. The Firm considers all types of buyouts and growth projects as a majority or minority shareholder. The Firm's investment horizon is 4 to 7 years. Initiative & Finance looks to invest between €2 and €50 million in businesses with revenue of €5 to €200 million. Initiative & Finance was established in 1984 and is headquartered in Paris, France.

DEAL STATS #
Overall 30 of 40
Sector: Marketing M&A 3 of 3
Type: Stake Purchase M&A Deals 4 of 6
Country: France M&A 27 of 36
Year: 2022 M&A 7 of 8
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-05-09 Inovelec

Boulazac, France

Inovelec is a company involved in design, industrialization and electronic board manufacturing beams, test benches and integrated electronic products. With its 4 factories and its home design center, Inovelec is specialized in small and medium-size production for strategic sectors such as defense, medical, transport or energy. Inovelec was founded in 2000 and is based in Boulazac, France.

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FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-09-28 Origin Group

Rhône-Alpes, France

Origin Group designs, manufactures and distributes industrial sealings solutions. Origin Group is based in Rhône-Alpes, France.

Sell -
Mergr

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