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M&A Deal Summary

Human Magic Acquires Eloquent

On April 29, 2025, Human Magic acquired marketing company Eloquent

Acquisition Highlights
  • This is Human Magic’s 1st transaction in the Marketing sector.
  • This is Human Magic’s 1st transaction in Australia.

M&A Deal Summary
Date 2025-04-29
Target Eloquent
Sector Marketing
Buyer(s) Human Magic
Deal Type Add-on Acquisition

Target

Eloquent

Sydney, Australia
Eloquent is a branding agency that offers clarity-driven brand strategy and creative execution. Its employer branding practice has delivered work for leading Australian and international organisations, helping them define their purpose, amplify their voice, and connect with the people who make the difference. Eloquent is based in Sydney.

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Buyer(S) 1

Buyer

Human Magic

Liverpool, United Kingdom
Category Company
Sector Marketing
DESCRIPTION

Human Magic is a global employer brand agency that believes the magic of business starts with humans. The agency partners with brands including Nike, Apple, Microsoft, VISA, LinkedIn, and AstraZeneca to build employer brands that attract, engage, and inspire the world’s best talent. Human Magic is based in Liverpool.

DEAL STATS #
Overall 1 of 1
Sector: Marketing M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
Country: Australia M&A 1 of 1
Year: 2025 M&A 1 of 1
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