M&A Deal Summary

Henkel Acquires The Dial

On December 15, 2003, Henkel acquired consumer products company The Dial for 2.9B USD

Acquisition Highlights
  • This is Henkel’s 2nd transaction in the Consumer Products sector.
  • This is Henkel’s 2nd largest (disclosed) transaction.
  • This is Henkel’s 2nd transaction in the United States.
  • This is Henkel’s 1st transaction in Arizona.

M&A Deal Summary
Date 2003-12-15
Target The Dial
Sector Consumer Products
Buyer(s) Henkel
Deal Type Add-on Acquisition
Deal Value 2.9B USD

Target

The Dial

Scottsdale, Arizona, United States
The Dial Corporation is a manufacturer of consumer products. Its product portfolio includes brands such as Dial(r) Soaps, Dial(r) Liquid Soaps and Dial(r) Body Wash in the bodycare segment, Purex(r) laundry detergents, Renuzit(r) air fresheners, and Armour(r) and Armour(r) Star canned meats in the food segment.

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Buyer(S) 1

Buyer

Henkel

Dusseldorf, Germany
Category Company
Founded 1876
Sector Consumer Products
Employees47,750
Revenue 21.5B EUR (2023)
DESCRIPTION

Henkel is a manufacturer and marketer of laundry, home care, beauty care, and adhesive products. The company offers adhesives, sealants, and functional coatings for various business areas, including packaging and consumer goods; mobility and electronics; and craftsmen, construction, and professional industries. Henkel was founded in 1876 and is based in Dusseldorf, Germany.

DEAL STATS #
Overall 2 of 34
Sector (Consumer Products) 2 of 17
Type (Add-on Acquisition) 2 of 27
State (Arizona) 1 of 1
Country (United States) 2 of 15
Year (2003) 1 of 1
Size (of disclosed) 2 of 7
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
1998-09-18 Schwarzkopf & DEP

Rancho Dominguez, California, United States

Schwarzkopf & DEP Corp. is a manufacturer and distributor of various trademarked personal care products.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2004-12-28 Sovereign Specialty Chemicals

Chicago, Illinois, United States

Sovereign Specialty Chemicals Corporation was a consolidation of several brands of specialty chemicals. Sovereign was formed to build, through acquisition and internal growth, a worldwide provider of specialty chemical companies.

Buy $575M
Mergr

Product

Company

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